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Footwear is one of the fashions for both men and women. One of the companies that produce well-known footwear brands is Bata. Based on the results of the pre-survey, it was found that there were disloyal and dissatisfied customers.
Sudana N.M.A.D., Setiawan P.Y.
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The proliferation of quality labels for the same food product questions the relevance of labeling schemes. Based on the theory of legitimacy and research on food-related consumer behavior, this study aims to examine the influence of the perceived ...
Maria Bouhaddane +3 more
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THE POWER OF PRODUCT LEADERSHIP IN GENERATING CUSTOMERS’ INTENTIONS TO BUY: THE CASE OF DAGADU
Marketing products is frequently not easy. Besides the need for brands and/or products to be recognized by consumers, they must be prominent among the other brands and/or products, which hopefully in turn will develop an interest in them and the ...
Markus Surkamta Eric Santosa
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Companies that use online group-buying to get new business expansion opportunities at a price advantage are failing. Therefore, there is a need to develop new marketing strategies for group-buying companies to achieve market share and consumer favor ...
Lu Jiang +4 more
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Measurement of the perceived quality of a product [PDF]
For some companies, visual inspection has become an essential step when seeking to improve the quality of their products. The aim of this control is to be sure of the perceived quality of the product, which often goes well beyond the quality expected by ...
Maire J.-L., Pillet M., Baudet N.
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Dimensions of perceived product quality – understanding the consumer’s view [PDF]
Objectives. We identify core product quality components from the consumers’ perspective and construct a psychometrically sound instrument for their assessment within different purchasing contexts. Methods.
Tumasjan, Andranik +3 more
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Pengaruh kualitas, nilai dan kepercayaan terhadap loyalitas merek pada jasa kurir domestik
Menutup keterbatasan studi dalam mengkonfirmasi pengaruh antaseden loyalitas khsususnya pada jasa kurir domestik pada Jas Pos Indonesia menjadi kontribusi yang diharapkan dari studi ini.
Figo Alimbel, Yudi Sutarso
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Purpose: The aim of this study was to investigate the antecedents of consumers’ purchase intention toward local dairy products. In doing so, this article delves into the relationships between perceived quality, perceived price, customer satisfaction ...
Mkedder Nadjim +2 more
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Managing green brand equity: the perspective of perceived risk theory
This paper applies perceived risk theory to explore the relationships among green perceived quality, green brand awareness, green perceived risk, and green brand equity.
Chang, Ching-Hsun +1 more
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2014 Texas Integrated Report Index of Water Quality Impairments [PDF]
This technical report briefly describes the location and type of water quality concerns in Waller Creek.Waller Creek Working ...
Texas Commission on Environmental Quality
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