Results 261 to 270 of about 79,107 (307)

Consumer Price Perception and Reaction to Price Promotion in Online Shopping

Journal of Economics, Management and Trade, 2023
Aims: Many observations and studies have pointed out that due to the economic downturn and fierce competition in the online market, online retailers must think about how to use effective price promotion strategies to attract consumers' attention and further stimulate their purchase intention.
Lii, Yuan-Shuh, Ding, May-Ching, Hung, Chih-Hung   +2 more
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Buyers' Subjective Perceptions of Price

Journal of Marketing Research, 1973
Marketing researchers recently have expended considerable effort to investigate how price influences buyers’ decisions yielding a variety of results, some not entirely explainable. This article reviews the relevant research literature, organizes the results, and suggests new research directions.
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Price Drops, and Price Unfairness Perceptions

2014
Price unfairness literature has established that price increases or promotions can affect price unfairness perceptions; however, the effect of permanent price drops on price unfairness perceptions has not received adequate attention. We examine the effect of post purchase permanent price drops on price unfairness perceptions and propose that reputation
Umit Koc, Rajneesh Suri
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A Range Theory Account of Price Perception

Journal of Consumer Research, 1999
It is well accepted in the behavioral pricing literature that a consumer's perception of the attractiveness of a market price depends on a comparison of the market price to an internal reference price. The rationale underlying this dynamic has its roots in Adaptation-Level Theory.
Janiszewski, Chris, Lichtenstein, Donald R   +1 more
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Prices and perceptions

Environmental economics often focuses on ‘getting prices right’. Yet, in reality, carbon prices remain underutilized or set at insufficiently ambitious levels. To inform the design of effective climate policy in line with climate targets, this dissertation explores three obstacles to policy implementation: public support, the presence of additional ...
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End of 9-Endings and Price Perceptions

2017
We take advantage of a natural experiment to document an emergence of a new price ending that has the same effects as 9-endings. In January 2014, the Israeli parliament has passed a law prohibiting the use of non 0-ending prices. We find that one year after 9-ending prices have disappeared, 90-ending prices acquired the same status as 9-ending prices ...
Chen, Haipeng (Allan), Levy, Daniel, Snir, Avichai   +2 more
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Pricing method as a tool for improved price perception

Journal of Revenue and Pricing Management, 2006
In the present paper, we have explored pricing methods applied to charging mobile service customers, and the influences of the charging methods on the customers’ price perceptions. The analyses are based on the empirical data collected from Finnish mobile service markets through a quantitative postal survey in 2003.
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Markdown Pricing with Quality Perception

SSRN Electronic Journal, 2020
Problem Definition: Consumers often perceive higher-priced products to have higher quality. Less is known on how quality perception is affected by price markdowns. In addition, it is an open question whether and how consumers’ ex-ante expectation on a future markdown affects their quality perception as well as purchase decisions. We answer these questions
Rim Hariss, Georgia Perakis, Wichinpong Sinchaisri, Yanchong Zheng   +3 more
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Perceptions the Key to Oil Prices

SPE Annual Technical Conference and Exhibition, 1987
ABSTRACT Future crude oil supply and demand was explored in the late summer of 1986 under various pricing scenarios. Key findings include the importance of price perceptions on behavior, the significance of Middle East producers, the correlation between oil price and working rigs and the prediction that oil prices are not likely to fall ...
L.W. Powers, W.M. Stevenson
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Housing prices and crime perception

Empirical Economics, 2012
In this article, we combine data from the housing market with data from a victimization survey to estimate the effect of crime perception on housing prices in the City of Barcelona from 2004 to 2006. Using dwelling data and a hedonic price model (using both OLS and quantile regressions), in the first stage, we estimate the shadow price of the location ...
BUONANNO, Paolo, MONTOLIO, DANIEL, RAYA VILCHEZ, JOSEP MARIA   +2 more
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