Results 291 to 300 of about 657,154 (312)

Consumer preference for national vs. private brands: The influence of brand engagement and self-concept threat

Journal of Retailing and Consumer Services, 2018
Kevin Voss
exaly  

Sources of retailer personality: Private brand perceptions

Journal of Retailing and Consumer Services, 2016
Cindy Lombart, Didier Louis
exaly  

Relationships among consumer vanity, gender, brand sensitivity, brand consciousness and private self‐consciousness

International Journal of Consumer Studies, 2013
Seung-Hee Lee
exaly  

A strategy for the development of the private country club: focusing on brand prestige

International Journal of Contemporary Hospitality Management, 2015
Jinsoo Hwang, Heesup Han
exaly  

Trust transfer, price fairness and brand loyalty: the moderating influence of private label product type

International Journal of Retail and Distribution Management, 2022
exaly  

How to brand your private labels

Business Horizons, 2018
Inge Geyskens, Marnik G Dekimpe
exaly  

Private and national brand consumers' images of fashion stores

Journal of Product and Brand Management, 2013
Ram Herstein, Shaked Gilboa, Eyal Gamliel   +2 more
exaly  

Wirkung von Private Label Brands auf Retailer Brands

2017
openaire   +1 more source

The supermarket industry – private label brand development

2008
Kumaresh Chakraborty, Sam Adapa
openaire   +1 more source

Salesperson–brand relationship: main dimensions and impact within the context of private brand retailing

Journal of Personal Selling and Sales Management, 2015
Géraldine Michel
exaly