Results 61 to 70 of about 12,575 (234)
Moral Licensing in Luxury: Why Prosocial Brand Image Outshines Coolness in Cause‐Related Marketing
Journal of Consumer Behaviour, EarlyView.ABSTRACT This research examines how cause‐related marketing (CM) shapes consumer responses to luxury brands. We focus on the roles of CM‐driven prosocial brand image and brand coolness as parallel mediators in reducing guilt and enhancing purchase intentions.
Jiyoung Hwang
wiley +1 more source
Memory Lane and Morality: How Childhood Memories Promote Prosocial Behavior [PDF]
Four experiments demonstrated that recalling memories from one's own childhood lead people to experience feelings of moral purity and to behave prosocially. In Experiment 1, participants instructed to recall memories from their childhood were more likely
Francesca Gino, Sreedhari D. Desai
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Fostering Organizational Learning: The Impact of Work Design on Workarounds, Errors, and Speaking Up about Internal Supply Chain Problems [PDF]
, 2012 A potential avenue for organizational learning is frontline employees’ experience with internal supply chain problems. However, extensive research has established that employees rarely speak up to managers about problems.
Tucker, Anita Lynn
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Corporate Social Responsibility and Environmental Management, EarlyView.ABSTRACT Firms invest heavily in corporate social initiatives (CSIs), yet evidence of behaviour change remains limited. This study examines whether corporate social marketing (CSM) elicits stronger behavioural intentions to change than other CSI formats, such as philanthropy and cause‐related marketing (CRM), and identifies the psychological mechanisms
Paul Blaise Issock Issock
wiley +1 more source
Social capabilities in Alzheimer’s patients [PDF]
Patients with stage-I (very mild and mild) Alzheimer’s disease were asked to participate in a Dictator Game, a type of game in which a subject has to decide how to allocate a certain amount of money between himself and another person.
Antoni Bosch-Domènech +2 more
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Corporate Social Responsibility and Environmental Management, EarlyView.ABSTRACT Despite increasing interest in leveraging AI to improve CSR communication, there is limited understanding of consumers' reactions to chatbots in CSR communication. Building upon the HAII‐TIME model, this study proposes a theoretical model from the users' psychological perspective to explain facilitative pathways through which anthropomorphic ...
Yangzhi (Nicole) Jiang +2 more
wiley +1 more source
How Consumers Contest Legitimacy: Skepticism Toward Corporate Social Responsibility
Corporate Social Responsibility and Environmental Management, EarlyView.ABSTRACT Consumer skepticism toward Corporate Social Responsibility (CSR) initiatives operates not only as an individual‐level response but also as a societal governance mechanism that disciplines firms and reshapes organizational legitimacy. Drawing on in‐depth interviews with consumers in an emerging Latin American economy, this study advances an ...
Francine Zanin Bagatini +2 more
wiley +1 more source
The Use of Online Panel Data in Management Research: A Review and Recommendations [PDF]
, 2018 Management scholars have long depended on convenience samples to conduct research involving human participants. However, the past decade has seen an emergence of a new convenience sample: online panels and online panel participants.
Cho, Thomas S. +3 more
core +4 more sources
What Drives CSR Performance: Structures, Declarations or Values?
Corporate Social Responsibility and Environmental Management, EarlyView.ABSTRACT Sustainability and corporate social responsibility (CSR) are increasingly central to strategic management, yet a gap persists between formal commitments and actual practice. The study explores the structural and value‐based predictors of the institutional integration of CSR and sustainability, with a focus on the mediating role of the CSR ...
Pavla Vrabcová +3 more
wiley +1 more source
Interpersonal and Ideological Kindness: A Biocultural Approach [PDF]
, 2018 In accordance with Richard Dawkins’ materialist “selfish gene” theory of human behavior, altruism is a subject matter that is treated conservatively by biologists, whose understanding of the human version of altruism tends toward mutualistic and ...
Averitt-Hubbard, Sally
core +2 more sources