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Strategic hotel management for inclusive tourism: improving accessibility, service quality, and competitive advantage. [PDF]

open access: yesFront Sports Act Living
Toyirova SA   +7 more
europepmc   +1 more source

Service-Dominant Logic 2025

International Journal of Research in Marketing, 2017
Abstract During the last decade, service-dominant (S-D) logic (1) has taken a series of significant theoretical turns, (2) has had foundational premises modified and added and (3) has been consolidated into a smaller set of core axioms. S-D logic can continue to advance over the next decade by moving toward further development of a general theory of ...
Stephen Vargo, Robert F Lusch
exaly   +2 more sources

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