Results 251 to 260 of about 14,348 (266)

Store brand and national brand promotion attitudes antecedents

Journal of Business Research, 2011
Pablo Farias, Pedro Hidalgo, Sérgio Olavarrieta   +2 more
exaly  

Store Brands

2018
openaire   +1 more source

When loyalties clash purchase behavior when a preferred brand is stocked out: The tradeoff between brand and store loyalty

Journal of Retailing and Consumer Services, 2012
Elizabeth Howlett, William T Ross
exaly  

Strategic interplay between store brand introduction and online direct channel introduction

Transportation Research, Part E: Logistics and Transportation Review, 2018
Hai Li, Kaijun Leng, Stuart Zhu
exaly  

The importance of retail brand equity and store accessibility for store loyalty in local competition

Journal of Retailing and Consumer Services, 2013
Hanna Schramm-Klein, Bernhard Swoboda, Thomas Foscht   +2 more
exaly  

Store love in single brand retailing: the roles of relevant moderators

Marketing Intelligence and Planning, 2019
Abhigyan Sarkar, Juhi Gahlot Sarkar
exaly  

Role of Retailer Positioning and Product Category on the Relationship Between Store Brand Consumption and Store Loyalty

Journal of Retailing, 2012
Mercedes Martos-Partal, OSCAR González-Benito   +1 more
exaly  

Impacts of product, store and retailer perceptions on consumers’ relationship to terroir store brand

Journal of Retailing and Consumer Services, 2017

exaly  

Interaction between channel strategy and store brand decisions

European Journal of Operational Research, 2017
Qiying Hu
exaly  

The relationship between store image and store brand equity: A conceptual framework and evidence from hypermarkets

Journal of Retailing and Consumer Services, 2011
exaly