Results 21 to 30 of about 11,489 (305)
Factors Influencing Consumers Purchase Intentions towards Private Brands
JISR Management and Social Sciences & Economics, 2013 The change in market trends, of late, is marked by the growth of ‘brands’ for consumable items. Now, people prefer ‘branded’ products even for household use instead of random selection. Keeping in view the changing trend, this study explores the factors
Muhammad Bilal, Tahir Ali
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Determinants of attitude towards and purchase intention of private label brands in Ecuador
Revista Venezolana de Gerencia, 2023 The purpose of this study is to explain which factors influence the attitude towards private label products and their purchase intention in Ecuador.
Washington Macías +3 more
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Mathematics, 2023 With the rising awareness of environmental protection and concern for sustainable development, green products have been highly favored by consumers, enterprises, and the government.
Junyi Zhong, Jiazhen Huo
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WHAT MATTERS TO STORE BRAND EQUITY? AN APPROACH TO SPANISH LARGE RETAILING IN A DOWNTURN CONTEXT
Investigaciones Europeas de Dirección y Economía de la Empresa, 2013 Store brands account for 41% of the Spanish market share in 2011, and a further increase is expected in next years due to economic crisis, which makes up an increasingly competitive market with great research interest.
Calvo-Porral, Cristina +3 more
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“Consumer-to-Brand Impoliteness” in luxury stores
Journal of Business Research, 2022 In this article, we use Impoliteness Theory, defined as an intentional ``face-threatening'' deviant act, to understand consumer misbehavior in the luxury store subculture. Using a qualitative study based on Grounded Theory, we interviewed 14 luxury consumers and 18 salespeople working in luxury stores. We discovered that consumers use impoliteness in a
de Boissieu, Elodie, Urien, Bertrand
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Spatial Competition and Private Labels
Journal of Agricultural and Resource Economics, 2010 Private labels, also known as store brands, are an important component of competitive strategy among multi-product retailers, as they can increase retailers' power over suppliers in the vertical channel or facilitate horizontal differentiation among ...
Timothy J. Richards +2 more
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Factor Affecting Behavioral Intentions Towards Private Brand
Reviews of Management Sciences, 2021 Purpose: The aim of this research is to investigate the factors affecting the purchase intention towards private brands in Karachi. Methodology: This study is quantitative in nature and a questionnaire was used as a research tool to gather data
anum
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Pediatric Blood &Cancer, EarlyView.ABSTRACT Pediatric gastroenteropancreatic neuroendocrine neoplasms (GEP‐NENs) are extremely rare and clinically heterogeneous. Management has largely been extrapolated from adult practice. This European Standard Clinical Practice Guideline (ESCP), developed by the EXPeRT network in collaboration with adult NEN experts, provides (adult) evidence ...
Michaela Kuhlen +23 more
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The Importance of Store Image and Retail Service Quality in Private Brand Image-Building
Entrepreneurial Business and Economics Review, 2017 Objective: The purpose of this research is to highlight the role which store image and retail service quality can play in private brand image-building in the context of an emerging market in South-Eastern Europe (i.e. Bosnia and Herzegovina). We propose
Adi Alić +2 more
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Management şi Marketing, 2020 The purpose of the present research is to explore the effect of brand image on brand loyalty and brand commitment to national and private label brands. Data was collected through a field survey via the store-intercept method.
Alić Adi +2 more
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