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How to Build a Local Brand Through Local Sustainability
In this paper it will be shown how to build a local brand through the model of local sustainability. Territorial assets as a local activity and informal rules for a joint work of a community are taken as starting points in brand creation.
Dončić Siniša Hajdaš, Đurek Nikola
doaj +1 more source
Main elements of territorial brand [PDF]
: territorial brand is territorial identity, which is expressed in ideas, images and reflected in the image of the place. Territorial identity is symbolic capital of the territory.
Novikova, O., Новикова, О. К.
core
ABSTRACT Objective To evaluate the expression of nine blood RNA biomarkers in a clinical trial based on genes previously identified in an experimental monkey model of stroke for diagnosis feasibility and prognostication. Methods IBIS‐CT1 was a prospective longitudinal study enrolling patients with ischemic stroke (IS) or intracerebral hemorrhage (ICH ...
Salomé Retailleau +11 more
wiley +1 more source
Data‐Driven SuStaIn Model of Disability Progression in Amyotrophic Lateral Sclerosis
ABSTRACT Objective To determine whether ordinal Subtype and Stage Inference (SuStaIn) applied to routine ALSFRS‐R item scores can identify reproducible disability progression patterns in amyotrophic lateral sclerosis (ALS) and provide clinically meaningful staging.
Giammarco Milella +5 more
wiley +1 more source
Business improvement districts and their impact on territorial brands: A case study analysis
Numerous cities worldwide employ business improve ment districts (BIDs) to manage their central areas. This article analyses the contribution of BIDs to cities’ territorial brands.
Giovana Goretti Feijó Almeida +3 more
doaj +1 more source
The economic decline of some rural areas is leading to the development of strategies to enhance the value of local economies. This is particularly important in protected natural spaces, where the aim is to encourage the provision of ecosystem services ...
José A. Albaladejo-García +2 more
doaj +1 more source
BRAND AND ECONOMIC IDENTITY OF REGIONAL ACTORS [PDF]
The article deals with theoretical approaches to the concept of «brand» from the standpoint of its functional orientation and the concept of «economic identity» as a process of self-determination and self-positioning of the regional society, what has ...
Natalya Chernobrovkina
doaj
Systemic Extracerebral Atherosclerotic Burden and Dementia Risk After Incident Stroke
ABSTRACT Background Stroke survivors are at increased risk of dementia, but clinically accessible markers of risk heterogeneity remain limited. Previous studies have largely examined atherosclerotic disease in individual vascular beds rather than the overall burden of systemic extracerebral atherosclerosis.
Zhexuan Yu +4 more
wiley +1 more source
Research of territorial branding technology
В данной работе исследуется роль брендинга в имидже города и его популярности. Определены факторы, которые необходимо учитывать при разработке бренда. Приведены примеры проведения брендинга иностранных городов и городов Украины. Показаны успешные и неудачные примеры внедрения бренда, приведены результаты этого процесса.
openaire +4 more sources
Approaches to Modelling Territorial Brand
Strategic goals of stable development of territories of all levels at the expense of producing competitive goods and increase in export potential of regional producers, as well as the need to improve quality of life, have justified the necessity of using effective technologies for territory branding, which, in turn, requires theoretic solution of some ...
Butova, Tatiana G. +4 more
openaire +4 more sources

