Results 41 to 50 of about 669,625 (295)
Place Branding as Efficient Management Tool for Local Government
Transylvanian Review of Administrative Sciences, 2013 The economic liberalism, globalization and more recently the economic crisis are general phenomena leading to changes of territorial management practices.
Rodica PETREA +3 more
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Research of territorial branding technology
Technology audit and production reserves, 2014 В данной работе исследуется роль брендинга в имидже города и его популярности. Определены факторы, которые необходимо учитывать при разработке бренда. Приведены примеры проведения брендинга иностранных городов и городов Украины. Показаны успешные и неудачные примеры внедрения бренда, приведены результаты этого процесса.
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Metalanguage in the digital society: its role in image-making and shaping public consciousness [PDF]
СоціологіяThe article explores contemporary trends in image-making in the digital environment, specifically through the concept of metadiscourse by Oleg Krishtal, which holds significant relevance in the sociological context.
Veronika Chekaliuk
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Approaches to Modelling Territorial Brand
Journal of Siberian Federal University. Humanities & Social Sciences, 2019 Strategic goals of stable development of territories of all levels at the expense of producing competitive goods and increase in export potential of regional producers, as well as the need to improve quality of life, have justified the necessity of using effective technologies for territory branding, which, in turn, requires theoretic solution of some ...
Butova, Tatiana G. +4 more
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Rethinking Support Allocation: Mental Health and Patterns of Homelessness Support Utilisation
Australian Journal of Social Issues, EarlyView.ABSTRACT Homelessness support agencies face substantial puzzles in allocating scarce resources: who gets access and who stays on the waitlist? This paper examines the influence of mental illness on the patterns of consuming non‐clinical homelessness support by persons experiencing homelessness and at risk.
Godwin Kavaarpuo, Kathryn Daley
wiley +1 more source
Impermanence of the Visual Identity of Polish Local and Regional Governments
Economics and CultureThe literature on place branding lacks long-term and quantitative studies on the rebranding of territorial brands. Place branding consultants recommend that they should be reviewed and refreshed approximately every decade.
Adamus-Matuszynska Anna, Dzik Piotr
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Australian Journal of Social Issues, EarlyView.ABSTRACT This study draws on life event data on housed former prisoners from the nationwide indefinite life panel, Household, Income and Labour Dynamics in Australia (HILDA) survey, spanning more than two decades. This study investigates, using panel data methods, if social connectedness mediates the association between incarceration and unstable ...
Christopher L. Ambrey, Renee Zahnow
wiley +1 more source
Place branding en el sector agroindustrial. Revisión de literatura
Revista Venezolana de GerenciaEl objetivo de este artículo es presentar una revisión estructurada y sistemática de la literatura sobre place branding, con énfasis en sus aportes al sector agroindustrial.
Eugenio Paredes Castellanos +2 more
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WAYS OF INTERACTING WITH PEOPLE IN THE BRAND PROMOTION OF THE CITY UVAROVO TAMBOV REGION
Вестник Северо-Кавказского федерального университета, 2022 The article raises the question of the need to form a city brand in order to promote the unique territorial and historical features of the Russian hinterland.
E. Charykova +2 more
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TERRITORIAL BRANDING AND IMAGE IN TOURISM
, 2022 Technologies for creating the image and branding of destinations, cities, regions have become relevant as strategic tools for the development and promotion of territorial tourism potentials. Repeated attempts have been made to visualize a single tourist brand for the whole of Russia.
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