, 2015 Binnen het SIA-RAAK onderzoeksproject 'Touchpoints: persuasief ontwerpen voor duurzaam en gezond gedrag' werkten de lectoraten Crossmediale Communicatie in het Publieke Domein (PubLab) en Codesign (Hogeschool Utrecht; FNT) twee jaar lang samen met bureaus uit de creatieve industrie, kennisinstellingen en gedragswetenschappers. Het eindresultaat bestaat
Wallinga, Daniëlle van +1 more
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Service touchpoint assessment and optimization of online meeting platforms on the basis of an experiential memory model [PDF]
Scientific ReportsTo address the issues of high costs in optimizing service design and the singularity of evaluation dimensions for service touchpoints, in this study, a service touchpoint optimization process that is based on the experiential memory model is developed ...
Xuemei He, Anjie Tian
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Transmedialidad: series de ficción y redes sociales. El caso de Pulseras Rojas en el grupo oficial de Facebook (Antena 3. España) [PDF]
Cuadernos.info, 2014 Analizamos el Facebook de la teleserie Pulseras Rojas emitida en España por Antena 3, en tanto recurso transmedia y fuente de oportunidades para estimular el engagement del espectador.
Victoria Tur-Viñes +1 more
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Suicide risk remission in collaborative care: a large-scale observational study [PDF]
Frontiers in PsychiatryIntroductionPrimary care settings represent a critical opportunity for suicide prevention, as many individuals who die by suicide visit primary care providers in their final month of life.
Carol Hardy, Virna Little, Brandn Green
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Electrical Impedance Tomography-Based Electronic Skin for Multi-Touch Tactile Sensing Using Hydrogel Material and FISTA Algorithm [PDF]
SensorsFlexible electronic skin (e-skin) can enable robots to have sensory forms similar to human skin, enhancing their ability to obtain more information from touch.
Zhentao Jiang +5 more
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Study of Customer Journey Map in Electronic Bookshops [PDF]
تحقیقات کتابداری و اطلاعرسانی دانشگاهی, 2021 Purpose: The purpose of this research was to identify the touchpoints in the customer journey map of electronic bookshops.Methodology: This study was an “applied research” and was conducted by analytical-survey method, the statistical population of this ...
Roghayeh Sabzalian +2 more
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Development of a Real-Time Dashboard for Overdose Touchpoints: User-Centered Design Approach
JMIR Human FactorsBackgroundOverdose Fatality Review (OFR) is an important public health tool for shaping overdose prevention strategies in communities.
Amey Salvi +11 more
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Toward customer hyper-personalization experience — A data-driven approach
Cogent Business & Management, 2022 Today’s omnichannel business models incorporate physical and digital touchpoints interacting with customers. A hyper-personalization strategy relies on the organization’s capability to gather and transform customer data into personalized experiences ...
J. M. Valdez Mendia +1 more
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Journal of Applied Marketing Theory, 2023 This research is motivated by the industry and academic needs to corroborate a holistic understanding of preferred service brand status and customer service brand engagement (CSBE).
Thuy Nguyen, Qin Sun, Gopala Ganesh
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The Role of Consumer and Customer Journeys in Customer Experience Driven and Open Innovation
Journal of Open Innovation: Technology, Market and Complexity, 2021 Customer and Consumer Journeys, touchpoints and Consumer Goals have been widely discussed among Customer Experience theorists and practitioners, establishing that a hierarchical relationship between those exist.
Gundars Kokins +2 more
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