Results 91 to 100 of about 224,071 (255)
Brand Loyalty- Impact of Cognitive and Affective Variables [PDF]
Studies on brand loyalty typically focus on the behavioural side of brand loyalty or on the attitudinal side. Rare are the studies that examine simultaneously both components of brand loyalty.
Mourad TOUZANI, Azza TEMESSEK
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ABSTRACT Objective This study examines the factor structure, measurement invariance, and discriminative ability of the Eating Disorder‐15 (ED‐15) questionnaire in a large transdiagnostic clinical population of treatment‐seeking adults. Method The sample consisted of 2015 participants aged 17–79 (Mage = 30.73 years; 77.0% women; 71.1% in Australia ...
Jamie‐Lee Pennesi +5 more
wiley +1 more source
The swift expansion of e-commerce in Indonesia has altered consumer behavior, particularly given the prominence of platforms like Shopee and Tokopedia.
Juwita Yeassy Kurniasari +1 more
doaj +1 more source
The power of customer loyalty [PDF]
Customer loyalty can be separated into behavioral loyalty and attitudinal loyalty. This presentation, delivered at the Australian Professional Pharmacists Convention examines ways pharmacists can increase attitudinal long-term customer ...
Mortimer, Gary
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Researching Attitude–Identity Dynamics to Understand Social Conflict and Change
Abstract Societies undergo constant change, manifested in various ways such as technological developments, economic transitions, reorganization of cultural values and beliefs, or changes in social structures. Individuals play an active role in shaping social and societal change by interactively negotiating its manifestation.
Adrian Lüders +4 more
wiley +1 more source
Building producer loyalty in Malaysia's fresh milk supply chain [PDF]
The paper presents results from a survey of 133 dairy producers in Malaysia, and identifies how Malaysian milk buyers can build a loyal customer base with their suppliers as a means to secure uninterrupted milk supplies.
Gyau, Amos +3 more
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Attitudinal loyalty, brand value and brand loyalty in the agriculture produce retail industry / Abaidullah Mustaffa [PDF]
This research analyzed brand loyalty of customers towards hypermarkets or retail stores of agriculture produce. Brand loyalty was studied using attitudinal loyalty and brand value to address the issue of fierce competition among retail stores of ...
Mustaffa, Abaidullah
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ABSTRACT On the basis of two social‐affective frameworks, we posited that national football team performance (winning vs. losing) would impact spectators’ identities, affect and sociopolitical attitudes—including their intergroup attitudes (i.e., in‐group favouritism and multiculturalism) and societal perceptions (i.e., national optimism, perceived ...
Yannik A. Escher +13 more
wiley +1 more source
EXPERIENTIAL VALUE: A HIERARCHICAL MODEL, THE IMPACT ON E-LOYALTY AND A CUSTOMER TYPOLOGY [PDF]
The main objective of this study is to empirically test a fourth-order hierarchical model of experiential value in an online book and CD setting. In addition, we provide empirical evidence for the role of hedonic and utilitarian value components in ...
Odekerken-Schröder,Gaby +2 more
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Everyone Knows It's a Hoax: The Role of Perceived Descriptive Norms in Conspiracy Beliefs
ABSTRACT People's belief in conspiracy theories is shaped by social influence processes. This contribution investigated these processes in six studies (total N = 2906) by examining the role of descriptive norms, that is, the perception that others endorse conspiracy theories.
Jan‐Willem van Prooijen +3 more
wiley +1 more source

