Results 21 to 30 of about 1,460 (254)

TEENS AND THE HANG OUT LIFESTYLE: WHAT DRIVES TEENS SATISFACTION AND ATTITUDINAL LOYALTY?

Journal of Indonesian Economy and Business, 2019
Introduction: Satisfying teens consumer group is critical to retain a larger market share in the future. Creating teens’ experience and value seems to be fundamental for enhancing both satisfaction and loyalty in cafes industry.
Risca Fitri ayuni
doaj   +1 more source

Loyalty trends and issues in tourism research [PDF]

Tourism and Hospitality Management, 2020
Purpose – Loyalty, a behavioural pattern of guests, is an unpredictable phenomenon, changeable over time, adaptable to market trends and measurable only through market research.
Marina Laškarin Ažić, Jasmina Dlačić, Natali Suštar   +2 more
doaj   +1 more source

Examining service quality, tourist attitudinal loyalty, and the moderating role of tourist demographics: using the TOURQUAL model

Cogent Business & Management
This study examines service quality, tourist attitudinal loyalty and the moderating role of tourist demographics using the TOURQUAL Model. Structured questionnaires were used to collect data from 400 tourists who visited Zimbabwe Parks and Wildlife ...
Masimba Elvis Manyangara, Wilbert Manyanga, Phillip Dangaiso, Daglous Masveta   +3 more
doaj   +1 more source

Measuring and managing brand loyalty of banks` clients [PDF]

Banks and Bank Systems, 2020
The purpose of the study is to measure behavioral, attitudinal and other brand loyalty antecedents, and to develop an operating model for measuring and managing brand loyalty of commercial banks clients.
Christo Bisschoff
doaj   +1 more source

Chinese smartphone brands: gender, consumers behavioural and attitudinal loyalty

Marketing and Management of Innovations, 2019
статті проаналізовано взаємозв’язок між іміджом, популярністю, рівнем задоволення, довірою та лояльністю молоді до бренду китайських смартфонів. Крім того, у роботі авторами проаналізовано вплив гендерного фактору на популярність бренду китайських смартфонів.
Zeng, F., Bhutto, M.Y., Soomro, Y.A.
openaire   +2 more sources

Linking indirect compensation to behavioral loyalty: attitudinal loyalty and personal job satisfaction as key drivers

Cogent Business & Management
This study investigated the impact of indirect compensation on teachers’ behavioral loyalty in vocational colleges in Guiyang City, Guizhou Province, China, and also examined the impact of attitudinal loyalty as a mediator between indirect compensation ...
Kanyanit Wichianrat, Rachadatip Uppathampracha, Bangxin Peng, Yiqing Luo   +3 more
doaj   +1 more source

Gooool: motivation drivers of attitudinal and behavioral fan loyalty in Brazil

Revista Brasileira de Marketing, 2019
Objective:  Football is the predominant sport in Brazil, but a better understanding of what motivates non-football and football fans is needed.Method: A conceptual model is empirically tested of the effects of six motivational drivers-Interest in Team, Socialisation, Aesthetics, Sport Knowledge, Interest in Sport, Vicarious Achievement-on both ...
Rosenberger III, Philip J., Yun, Jin Ho, Rahman, Mohammad M., Köcher, Sören, de Oliveira, Mauro José   +4 more
openaire   +3 more sources

Attitudinal Loyalty Towards Online Stores Between Loyal and Disloyal Clients: Differences Across Four Countries

Organizations and Markets in Emerging Economies
The concept of loyalty has remained a central theme in business for over 50 years. This concept has gained additional attention with the growth of online retailing due to rapidly changing retail environments.
Vytautas Dikcius, Karina Adomaviciute - Sakalauske, Neringa Vilkaite - Vaitone, Sigita Kirse   +3 more
doaj   +1 more source

Towards an Integrative Framework of Relationship Quality in a Retail Setting: Evidence from an Emerging Economy

Management, 2022
Research question: This study aims to propose and empirically examine a relationship quality model in a grocery retail setting in Serbia. Motivation: Whereas relationship quality has been extensively studied in B2B settings and in developed economies ...
Jaroslav Dado, Janka Taborecka–Petrovicova, Tamara Rajic   +2 more
doaj   +1 more source

Staging an Experience of Cultural Heritage Preservation: Consumers' Willingness to Pay for Heirloom Rice in the Philippines

Agribusiness, EarlyView.
ABSTRACT The Cordillera Administrative Region in the Philippines is home to terraced rice embedded in centuries of cultural heritage. However, weak market incentives threaten sustained production, jeopardizing indigenous communities' cultural heritage and the in situ biodiversity of rice genetic resources.
Kofi Britwum, Matty Demont
wiley   +1 more source