Jurnal Aplikasi Manajemen, 2018 The purpose of this study is to analyze the influence of brand awareness and brand associations on brand loyalty. The population of this research is Population in this research is a consumer who shops at hypermarket existing Malang City, which is ...
Astrid Puspaningrum
doaj +1 more source
Pengaruh Kesadaran Merek Dan Persespsi Kualitas Terhadap Loyalitas Merek Melalui Kepercayaan Merek Sebagai Variabel Intervening Pada Ponsel Nokia ( Studi Pada Mahasiswa Fakultas Ilmu Sosial Dan Ilmu Politik Universitas Diponegoro ) [PDF]
, 2013 This study aims to determine the effect of brand awareness and perceived quality of the Nokia brand loyalty through brand trust as an intervening variable. The sample used by 100 respondents using Simple Random Sampling technique.
Farida, N. (Naili) +2 more
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Glymphatic Dysfunction Reflects Post‐Concussion Symptoms: Changes Within 1 Month and After 3 Months
Annals of Clinical and Translational Neurology, EarlyView.ABSTRACT Objective Mild traumatic brain injury (mTBI) may alter glymphatic function; however, its progression and variability remain obscure. This study examined glymphatic function following mTBI within 1 month and after 3 months post‐injury to determine whether variations in glymphatic function are associated with post‐traumatic symptom severity ...
Eunkyung Kim +3 more
wiley +1 more source
ANALISIS BRAND AWARENESS POLITEKNIK HARAPAN BERSAMA (Studi Kasus pada Masyarakat Kota Tegal)
Monex: Journal Research Accounting Politeknik Tegal, 2015 Tujuan penelitian ini adalah untuk mengetahui posisi brand awareness Politeknik Harapan Bersama ditinjaudari aspek top of mind, brand recall, brand recognition dan unaware of brand di benak masyarakat KotaTegal.
Hetika Hetika +2 more
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KESADARAN MEREK (BRAND AWARENESS) PENGGUNA PRODUK TELKOMSEL DI UNIVERSITAS DIPONEGORO SEMARANG TERHADAP JARINGAN TELKOMSEL 4G LTE NATIONS [PDF]
, 2016 Based on data which published by Ministry of Communication and Information in November 2015 about the number of 4G network users, showed that the number of Telkomsel 4G network users are on the second position and under their competitors, that is XL ...
Fajar, Riyanto
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‘Branding’ explained: Defining and measuring brand awareness and brand attitude
Journal of Brand Management, 2014 Writing in the very first issue of this journal, the present author proposed a comprehensive model of ‘branding’, a managerial process that requires the marketer to establish, in the consumer’s mind, two essential communication effects: brand awareness and then brand attitude. In the present article, he expands this model from two to now three types of
openaire +3 more sources
Lessons Learned From a Delayed‐Start Trial of Modafinil for Freezing of Gait in Parkinson's Disease
Annals of Clinical and Translational Neurology, EarlyView.ABSTRACT Objective Freezing of gait (FOG) in people with Parkinson's disease (PwPD) is debilitating and has limited treatments. Modafinil modulates beta/gamma band activity in the pedunculopontine nucleus (PPN), like PPN deep brain stimulation. We therefore tested the hypothesis that Modafinil would improve FOG in PwPD.
Tuhin Virmani +8 more
wiley +1 more source
IdeguruThe study discusses social media, especially Instagram, which is now used as one of the main sources for finding information. Instagram is currently a platform that must be owned by companies as a branding medium.
Evi Zulfiah +2 more
doaj +1 more source
PENGARUH FAKTOR-FAKTOR YANG MEMBANGUN PERSEPSI MEREK TERBAIK PADA SITUS JUAL BELI ONLINE (Analisis Structural Equation Model Pengaruh Brand Awareness, Perceived Quality, Brand Usage, Brand Performance, Advertising Awareness, dan WoM Social Media dalam Membangun Persepsi Merek Terbaik Situs Jual Beli Online pada Pelajar Sekolah Menengah Atas di Boyolali) [PDF]
, 2016 Selo Ponco Nugroho. 2015. D1212071. “PENGARUH FAKTORFAKTOR YANG MEMBANGUN PERSEPSI MEREK TERBAIK PADA SITUS JUAL BELI ONLINE” (Analisis Structural Equation Model Pengaruh Brand Awareness, Perceived Quality, Brand Usage,Brand Performance, Advertising ...
Nugroho, Selo Ponco
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Pengaruh Brand Awareness, Brand Characteristic, dan Emotional Branding terhadap Keputusan Pembelian
Jurnal Ilmiah Manajemen Kesatuan, 2019 The research includes the type of survey research whose information is collected through questionnaires from respondents. The population of the study is the consumers who make purchasing decisions on beauty products Wardah. The sample of research is 100 respondents.
Farah Muthiah, Budi Setiawan
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