Results 191 to 200 of about 68,419 (223)
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The Moment of Truth: A Review, Synthesis, and Research Agenda for the Customer Service Experience
Annual Review of Organizational Psychology and Organizational Behavior, 2019Markus Groth +2 more
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Customer Relationship Management-PeopleSoft CRM
20151 RESUMEN 1.1 Resumen (español) El intercambio y comercio tanto de bienes como servicios se remonta a tiempos inmemoriales dentro de la historia de la humanidad. Desde sus inicios tempranos con el intercambio o trueque de productos en el Neolítico hasta nuestra época híper globalizada, en la que existen clientes potenciales en el otro extremo del mundo,
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Social customer relationship management - CRM social
2011La cultura del Customer Relationship Management (CRM), o la orientación empresarial hacia el cliente, describe un cambio de mentalidad en el seno de la empresa estrechamente relacionado con la esencia y las potencialidades de las herramientas Web 2.0. Los nuevos clientes, el consumidor social, están informando, compartiendo, criticando y recomendando ...
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Customer Engagement Behavior: Theoretical Foundations and Research Directions
Journal of Service Research, 2010Vikas Mittal, Doreen Pick
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CRM 4.0: Rethinking customer relationship management
2019The very rapid developments in information and communication technologies nowadays have an impact on customer relationships management (CRM) as in every field. In this context, in line with the development of the concept of Industry 4.0, the concept of CRM 4.0 is developing, because the developments in the context of Industry 4.0 have affected all ...
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Customer value co-creation behavior: Scale development and validation
Journal of Business Research, 2013Youjae Yi, Taeshik Gong
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