Explaining the role of customer engagement in creating value for the banking industry based on the perceived value and the value provided to the customer [PDF]
کاوشهای مدیریت بازرگانی, 2022 Introduction: The primary goal of sustainable businesses is to create superior value for customers and gain value from them. That is, to achieve success, companies need to create value for customers as they create their own values for the company. The co-
Amir Ranjbarian +3 more
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Customer Perceived Value of Blind Box to Customer Satisfaction and Customer Loyalty [PDF]
SHS Web of Conferences, 2023 A blind box economy has emerged in 2019, reflecting new consumption psy-chology among the young Z generation. Based on previous studies on Customer Perceived Value (CPV), customer satisfaction, and customer loyalty, this study analyzes 12 blind box ...
Zhang Zihan
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A Customer Value Approach to Increase Customer Satisfaction and Loyalty at Fast-Casual Dining Restaurant: The Mediating Role of Trust [PDF]
African Journal of Hospitality, Tourism and Leisure, 2022 This study investigates the role of trust mediating the relationship between customer satisfaction and loyalty to expand the customer value-satisfaction-loyalty chain to become a customer value-satisfaction-trust-loyalty chain at fast-casual dining ...
Bonifasius M. H. Nainggolan +3 more
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Investigating the relationship between brand value and customer loyalty with the focus on customer value (Case study: iPhone customers in Sanandaj city) [PDF]
New Applied Studies in Management, Economics & Accounting, 2018 The purpose of this study is to investigate the relationship between brand value and customer loyalty with the focus on customer value among iPhone customers in Sanandaj city in 2017. The present research is from the category of applied research and is a
Rezgar Rahmani
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Journal of Education, Health and Sport, 2022 The study focuses on the research question of the determinants and motivating factors which stimulate consumers to engage in the co-creation of customer value, even though the product they are offered is merely a substitute for the one they are used to.
Zygmunt Waśkowski, Anna Jasiulewicz
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THE INFLUENCE OF INNOVATION, CUSTOMER VALUE AND CUSTOMER EMPOWERMENT ON CUSTOMER SATISFACTION [PDF]
Russian Journal of Agricultural and Socio-Economic Sciences, 2020 To continuously satisfy the ever-changing needs and desires of consumers is a challenge frequently faced by companies. In order to survive in the competition, companies must improve and develop strategies that can increase customer satisfaction.
Yuniari G.A.A.D.D., Giantari I G.A.K.
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Customer Profitability Analyses and Customer Lifetime Value [PDF]
MAB, 2015 The main objective of this paper is to compare two key approaches in the !eld of Customer Accounting (CA), namely Customer Pro!tability Analysis (CPA) and Customer Lifetime Value (CLV).
Ashok Sridhar, Michael Corbey
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A model of gaining customer loyalty through Customer Knowledge Management in banking industry of Iran (Private Banks) [PDF]
مدیریت بازرگانی, 2012 According to the Importance of customer in competitive environment, especially in banking industry, regarding that the cost of catching (attracting) new customers is several times higher than the cost of keep customer loyal to organization, cause that ...
Mohammad Moosakhani +2 more
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Frontiers in Environmental Science, 2022 The e-marketplace is a platform used by vendors to conduct transactions and shopping. The success of implementing an e-marketplace depends on customers’ sustainable purchasing. This study integrates customer learning (formative construct) and purchasing (
Tanaporn Hongsuchon +3 more
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The effect of customer value and trust on customer satisfaction and its impact on customer loyalty
JPPI (Jurnal Penelitian Pendidikan Indonesia), 2023 Customer value and trust are important factors that can significantly impact customer satisfaction. When a customer perceives that they are receiving value from a product or service and trust the brand or business that is providing it, they are more ...
Yudhi Koesworodjati +1 more
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