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Customer Participation, e-Service Quality, Satisfaction: (e)Service Dominant Logic Trinity
Journal of Promotion Management, 2019This study aims to assess the effects of customer participation behavior on perceived e-service quality and satisfaction in Greek e-shops, by analyzing data collected by 335 Greek customers, employ...
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The latest point that direct marketing has reached today is the marketing made in the electronic environment where all the possibilities of communication are used. It is necessary for businesses to constantly measure their website service quality from the perspective of their customers and to determine which website feature has effect on customer ...
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A Service Quality Model and its Marketing Implications
European Journal of Marketing, 1984Christian Gronroos
exaly
Measuring Service Quality in E-Retailing
Journal of Service Research, 2006Joel Collier, Carol Bienstock
exaly
An assessment of customers’ e-service quality perception, satisfaction and intention
International Journal of Information Management, 2010Kallol Bagchi, Peeter Kirs
exaly
Interpersonal service quality, self-service technology (SST) service quality, and retail patronage
Journal of Retailing and Consumer Services, 2013Kiseol Yang
exaly