Brand orientation, employer branding and internal branding: Do they effect on recruitment during the COVID-19 pandemic? [PDF]
J Bus Res, 2022 Kucherov DG +3 more
europepmc +2 more sources
Unveiling Future Trends in Employer Branding: Systematic Review and Bibliometric Analysis [PDF]
International Journal of Information Science and ManagementEmployer branding, an emerging area in Human Resource Management (HRM), has gained significant importance. Despite its importance, the literature on employer branding remains fragmented due to the absence of a comprehensive review that consolidates the ...
SHIMMY FRANCIS, SANGEETHA R
doaj +1 more source
EMPLOYER BRANDING PERSEPSIAN TERHADAP KEPERCAYAN PEMIMPIN DAN DAMPAKNYA PADA INTENSI KELUAR
Jurnal Ilmu Keuangan dan Perbankan, 2019 This study aims to see the influence of employer branding on the exit intention of bank employees in Indonesia which is mediated by trust in leaders. In particular, this study tries to identify how the influence of employer perceived branding on outgoing
Ria Marginingsih, Dani Irawan
doaj +1 more source
Generation Z's Employer Branding and Their Correlation to the Intention to Apply for a Company [PDF]
Management and Economics Review, 2022 Generation Z is currently entering the workforce and continually takes a significant role in companies. This contemporary era, more or less, affects Generation Z's work preferences.
Muthya ISLAMIATY +2 more
doaj +1 more source
IJEBD (International Journal of Entrepreneurship and Business Development), 2021 Purpose: This study aimed to see how well-formulated organizational learning, organizational culture, and employee well-being impact better employer branding.
Anita Maharani +3 more
doaj +1 more source
Effectiveness of employer branding on staff retention and compensation expectations
South African Journal of Economic and Management Sciences, 2019 Background: In a highly competitive, economically strained business environment it is essential for a business to balance the necessity of attracting and retaining top-performing employees and containing costs. Employee branding is a management tool that
Mark Bussin, Hugo Mouton
doaj +1 more source
APMBA (Asia Pacific Management and Business Application), 2017 In the service industry, customer perception of the corporate brand is often based on the employee they interact with. Employer branding can be beneficial to attract and retain employees, as doing so can distinguish the company from competitors. Employer
Rini Safitri +2 more
doaj +1 more source
Exploring the Relationship between Corporate Reputation, Employer Branding, and Corporate Social Responsibility [PDF]
پژوهشهای تجربی حسابداری, 2023 Given the significant role of corporate social responsibility, employer branding, and corporate reputation in the success of organizations and their competitive advantage, the present study aims to investigate the relationship between corporate social ...
Ali Azhdari +2 more
doaj +1 more source
Corporate Social Responsibility as a Tool for Employer Branding and Accounting Disclosures
BizInfo, 2023 Corporate social responsibility is seen as an integral part of business, and organizations should sincerely include social duties towards internal and external stakeholders in their operations. It is essential for employers to focus on deepening the bond
Miljan Adamović +2 more
doaj +1 more source
Employer Branding: An Islamic Perspective
The South East Asian Journal of Management, 2017 This paper discusses employer branding from an Islamic perspective. Islam is away of life and so do the employer and employee relationship, which strengthensemployer branding in an organization.
Norasyikin binti Shaikh Ibrahim
doaj +1 more source