Unveiling Future Trends in Employer Branding: Systematic Review and Bibliometric Analysis [PDF]
Employer branding, an emerging area in Human Resource Management (HRM), has gained significant importance. Despite its importance, the literature on employer branding remains fragmented due to the absence of a comprehensive review that consolidates the ...
SHIMMY FRANCIS, SANGEETHA R
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Building employer branding in the labor market [PDF]
У статті досліджено сутність поняття “бренд роботодавця”. Визначено причини поширення концепції бренда роботодавця в теорії та практиці управління персоналом.
Tsymbalyuk, Svitlana +2 more
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Generation Z's Employer Branding and Their Correlation to the Intention to Apply for a Company [PDF]
Generation Z is currently entering the workforce and continually takes a significant role in companies. This contemporary era, more or less, affects Generation Z's work preferences.
Muthya ISLAMIATY +2 more
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Corporate Culture and Its Connection with External and Internal Public Relations [PDF]
The main aim of this article is to present the influence of corporate culture on company's stakeholders. This paper signalises the tendency in corporate communication with its internal and external publics.
A. Kłoskowska +17 more
core +2 more sources
EMPLOYER BRANDING PERSEPSIAN TERHADAP KEPERCAYAN PEMIMPIN DAN DAMPAKNYA PADA INTENSI KELUAR
This study aims to see the influence of employer branding on the exit intention of bank employees in Indonesia which is mediated by trust in leaders. In particular, this study tries to identify how the influence of employer perceived branding on outgoing
Ria Marginingsih, Dani Irawan
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Purpose: This study aimed to see how well-formulated organizational learning, organizational culture, and employee well-being impact better employer branding.
Anita Maharani +3 more
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Exploring the Relationship between Corporate Reputation, Employer Branding, and Corporate Social Responsibility [PDF]
Given the significant role of corporate social responsibility, employer branding, and corporate reputation in the success of organizations and their competitive advantage, the present study aims to investigate the relationship between corporate social ...
Ali Azhdari +2 more
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When employer brand image aids employee satisfaction and engagement [PDF]
Purpose – The purpose of this paper is to test whether employee characteristics (age, gender, role and experience) influence the effects of employer brand image, for warmth and competence, on employee satisfaction and engagement.
Davies, Gary +2 more
core +3 more sources
Effectiveness of employer branding on staff retention and compensation expectations
Background: In a highly competitive, economically strained business environment it is essential for a business to balance the necessity of attracting and retaining top-performing employees and containing costs. Employee branding is a management tool that
Mark Bussin, Hugo Mouton
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Corporate Social Responsibility as a Tool for Employer Branding and Accounting Disclosures
Corporate social responsibility is seen as an integral part of business, and organizations should sincerely include social duties towards internal and external stakeholders in their operations. It is essential for employers to focus on deepening the bond
Miljan Adamović +2 more
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