Results 91 to 100 of about 125,525 (287)
Waste management companies in Europe 2007 [PDF]
, 2007 The paper reviews the international companies operating in the waste sector in Europe and recent trends in patterns of ownership, including private ...
Hall, David
core
Agribusiness, EarlyView.Abstract The Russian invasion of Ukraine in February 2022 had profound consequences for the global economy. As both countries are major commodity exporters, the food value chain was also affected. This study investigates the impact of the invasion on stock prices, profitability and sentiments of agribusinesses along the food supply chain by using an ...
Julia Höhler +2 more
wiley +1 more source
Marketing Cooperatives' Re-engineering: Influences among Organizational Attributes, Strategic Attributes & Performance [PDF]
In this paper we expand the agribusiness co-op literature by studying the re-engineering process of marketing cooperatives (co-ops). More specifically we discuss and empirically examine organizational innovations adopted by marketing co-ops in Greece. We
Benos, T. +3 more
core +1 more source
Corporate brands, the British Monarchy, and the resource-based view of the firm [PDF]
, 2008 Drawing on the nascent literature on corporate brands, the economic theory of the resourced-based view of the firm and the extensive literature on the British Monarchy, this article examines the branding credentials of the British Crown.
Balmer, JMT
core
Green Technology Trends: Increasing Sales of Green Technology through Brand Equity and Green Trust
International Journal of Recent Technology and Engineering (IJRTE), 2019 The problem currently faced by green technology is competition with non-environmental friendly technology. One reason for the difficulty of green technology competing with conventional products is the selling price which is relatively more expensive. This paper tried to resolve the issue by studying the links between brand equity, green customer trust ...
Ivan Diryana Sudirman* +2 more
openaire +1 more source
Agribusiness, EarlyView.Abstract World markets for quality differentiated agri‐food products are highly competitive, presenting significant challenges for firms aiming to compete effectively. Government agencies and business organizations often implement various export promotion policies to address these challenges.
Nicolás Depetris‐Chauvin +1 more
wiley +1 more source
What drives green brand equity? Insights from the Delphi method and analytic hierarchy process
Discover SustainabilityGreen brand equity (GBE) is an emerging topic that is attracting growing attention from both scholars and managers. However, most empirical research in this field has predominantly employed quantitative methods.
Truong Thi Hue, Nguyen Thi Huyen
doaj +1 more source
Journal of Islamic Monetary Economics and FinanceThis study examines the differential impact of Environmental, Social, and Governance (ESG) factors and Shariah compliance on brand value and stock returns across Malaysia, Indonesia, and Saudi Arabia using a sample of 1,474 publicly listed Shariah ...
Ooi Kok Loang, Sevenpri Candra
doaj +1 more source
Effectiveness, Efficiency, and Ethics of Marketing Analytics [PDF]
, 2016 The concept of big data has influenced the marketing field in numerous ways. By having access to more information about their consumers than ever before, marketers are presented with a unique opportunity to make the marketing process more streamlined and
Hopkins, Julia
core +1 more source
Price Transmission During Promotions: A Case Study of Spanish Milk Brands
Agribusiness, EarlyView.ABSTRACT Price promotion is the marketing tool typically used by retail brands to boost sales and gain market share. In this paper, we intend to investigate the price transmission mechanism among competitive brands in Spain when price reductions that are associated with price promotions take place.
Yasmine Bedoui +2 more
wiley +1 more source