Results 31 to 40 of about 125,525 (287)

Brand Strategies in the Era of Sustainability [PDF]

open access: yesInterdisciplinary Description of Complex Systems, 2017
Today, brands are powerful instruments of change. They are tightly connected with consumers all over the world and profoundly incorporated into their everyday life and choices they made.
Aleksandar Grubor, Olja Milovanov
doaj   +1 more source

Green Brand Image and Green Brand Equity: Testing Mediating Role of Green Customer Satisfaction for Banks in Pakistan

open access: yesPakistan Journal of Humanities and Social Sciences, 2023
Development of green image is becoming more and more important for corporate organizations around the globe. Banks provide finances to the corporations, and in this role they are in a position to enforce sustainable practices on their clients. In this regard, a green bank not only adopts environmental friendly processes, but also requires from its ...
Muhammad Sarfraz Khan   +2 more
openaire   +1 more source

Exploring the Influence of Green Transparency Improvement on the Trust Repair after Greenwashing [PDF]

open access: yesJournal of Emerging Trends in Marketing and Management, 2020
The growing rise in demand and consumption of green products has led to firms increasingly utilising green brands to derive competitive advantage and brand benefits (Chen and Chang, 2013).
GEN LI, Amir Homayounfard, Maged A A Ali
doaj  

How do firms actions impact green scepticism The effects of green brand associations, green brand equity and greenwashing

open access: yesPressacademia, 2019
Purpose- This study aims to explore how greenwashing, green brand equity and green brand associations affect green skepticism. Methodology- In the study, survey method was used to collect the data. After eliminating unreliable questionnaires, final sample size consists of 400 respondents.
AKTURAN, Ulun, TEZCAN, Nuray
openaire   +3 more sources

PENGARUH GREEN BRAND IMAGE TERHADAP GREEN BRAND EQUITY DENGAN GREEN SATISFACTION SEBAGAI VARIABEL MEDIASI PADA PRODUK THE BODY SHOP DI KOTA BANDA ACEH [PDF]

open access: yes, 2015
This research aimed to measure the effect of green brand image to green brand equity with green satisfaction as mediating variabelo at The Body Shop product in Banda Aceh City . The sample used in this research are The Body Shop product costumer in Banda
Cut nurul fathia
core  

State of Health Equity Movement, 2011 Update: DRA Project Report No. 11-01 [PDF]

open access: yes, 2011
State of Health Equity Movement, 2011 Update Part A: Overview DRA Project Report No.
Bezold, Clem   +3 more
core   +1 more source

Pediatric Oncology Nursing Competencies in Latin America and the Caribbean: A Scoping Review to Inform Practice, Education, and Research

open access: yesPediatric Blood &Cancer, EarlyView.
ABSTRACT Background Nurses are central to cancer care for children and adolescents, yet no comprehensive synthesis has defined essential core competencies for pediatric oncology nursing (PON) practice internationally, particularly in Latin America and the Caribbean (LAC).
Luís Carlos Lopes‐Júnior   +7 more
wiley   +1 more source

Peran Green Trust Memediasi Pengaruh Green Brand Image terhadap Green Brand Equity pada Produk Hijau [PDF]

open access: yes, 2017
Green marketing as one of the marketing strategies that can be applied by marketers to retain customers without a negative impact on the environment.
Siwandana, I. K. (I), Wardana, I. M. (I)
core  

Assessing Cognitive Functioning in Children With Brain Tumors: Interaction of Neighborhood Social Determinants of Health and Neurological Risk

open access: yesPediatric Blood &Cancer, EarlyView.
ABSTRACT Background This study investigated how neighborhood‐level social determinants of health (SDOH), including redlining and neurological risk, interact to influence cognitive outcomes in children treated for brain tumors (CTBT). Methods A retrospective chart review of 161 CTBT aged 5–17 was conducted.
Alannah R. Srsich   +5 more
wiley   +1 more source

Keratin 19 as a prognostic marker and contributing factor of metastasis and chemoresistance in high‐grade serous ovarian cancer

open access: yesMolecular Oncology, EarlyView.
Keratin 19 (KRT19) is overexpressed in high‐grade serous ovarian cancer with high levels of Kallikrein‐related peptidases (KLK) 4–7 and is associated with poor survival. In vivo analyses demonstrate that elevated KRT19 increases peritoneal tumour burden.
Sophia Bielesch   +13 more
wiley   +1 more source

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