Results 41 to 50 of about 125,525 (287)

Impact of Green Marketing Factors on Enhancing Green Brand Equity: Evidence From Vietnamese Fashion Market

open access: yesAsian Journal for Public Opinion Research
To understand the impact of green marketing on green brand equity, this study was conducted and uses empirical findings to show the relationships among green marketing factors: green brand image, green brand satisfaction, green brand trust, and green ...
Thuy Dam Luong Hoang, Huy Khanh Nguyen
doaj   +1 more source

ANALISIS PENGARUH ADVERTISING DAN PUBLIC RELATIONS TERHADAP KEPUTUSAN PEMBELIAN PRODUK HIJAU (Studi pada Pengguna Produk Hijau The Body Shop Semarang) [PDF]

open access: yes, 2016
This study aims to analyze the influences of advertising and public relations to purchase decision in green products through brand equity of The Body Shop’s Semarang customers.
ARIPRAYUGO, Galih, SANTOSA, Suryono Budi
core  

Impact on Green Purchase Intention by Brand Equity Dimension [PDF]

open access: yesAdvances in Economics, Business and Management Research, 2015
Green products have a better value to offer compare to conventional products, it give the consumer a chance to contribute to the environment. While other research shows that customer are willing to buy products with better value but that's not what happen to green products.
Ivan Diryana, Gatot Iwan Kurniawan
openaire   +1 more source

Molecular cancer prevention: Intercepting disease

open access: yesMolecular Oncology, EarlyView.
Oncological practice must evolve, from treating established tumours to proactive cancer interception before clinical manifestation. This will require mechanistic insight into tumour initiation, validated biomarkers of early disease development and redesigned clinical trials, enabling cancer interception to become a core pillar of oncology with the ...
Charlotte Grieco   +2 more
wiley   +1 more source

Exploring the commercial value of social networks: enhancing consumers’ brand experience through Facebook pages [PDF]

open access: yes, 2014
Purpose – The purpose of this paper is to understand the factors which impact upon the consumers’ willingness to utilise company Facebook pages and e-word-of mouth by proposing and testing a conceptual framework which is inspired by theories in ...
Chen, Hsin   +4 more
core   +1 more source

Risk Prediction Models for Recurrence After Curative Treatment of Early‐Stage or Locally Advanced Lung Cancer: A Systematic Review

open access: yesAging and Cancer, EarlyView.
This systematic review synthesizes prognostic models for survival and recurrence in resected non‐small cell lung cancer. While many models demonstrate moderate to good discrimination, few are externally validated and reporting quality is variable, limiting clinical applicability and highlighting the need for robust, transparent model development ...
Evangeline Samuel   +4 more
wiley   +1 more source

Feasibility and Tolerability of Performing Portable MRI for Neurological Disorders in an Outpatient Neurology Clinic: A Prospective Cohort

open access: yesAnnals of Clinical and Translational Neurology, EarlyView.
ABSTRACT Background Accessing brain magnetic resonance imaging (MRI) can be challenging, especially for underserved patients, which may lead to disparities in neurological diagnosis. Method This mixed‐methods study enrolled adults with one of four neurological disorders: mild cognitive impairment or dementia of the Alzheimer type, multiple sclerosis ...
Maya L. Mastick   +19 more
wiley   +1 more source

Impact of green market orientation, information and communication technology use, and knowledge sharing on green innovation and green brand equity

open access: yesHeritage and Sustainable Development
This study focuses on testing whether green market orientation (GMO), information and communication technology (ICT) use, and knowledge sharing have any effect on green innovation and green brand equity.
Jalal Rajeh Hanaysha   +3 more
doaj   +1 more source

Concept paper on a curriculum initiative for energy, climate change, and sustainability at Boston University [PDF]

open access: yes, 2019
[Summary] Boston University has made important contributions to the interconnected challenges of energy, climate change, and sustainability (ECS) through its research, teaching, and campus operations.
Cleveland, Cutler   +2 more
core  

Sex Representation in US Stroke Clinical Trials: A Decade of Trends and Challenges

open access: yesAnnals of Clinical and Translational Neurology, EarlyView.
ABSTRACT Objective Stroke remains a major cause of disability and mortality in the US, with significant sex‐based disparities, and females remain underrepresented in stroke clinical trials. We aimed to examine sex representation in US‐based stroke clinical trials, identify trial characteristics associated with higher female enrollment (≥ 50%), and ...
Chaitali Dagli   +5 more
wiley   +1 more source

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