Results 231 to 240 of about 55,319 (255)

The Effect of Perceived Organisational Support Towards the Green Loyalty: The Mediating Effect of Green Trust and Green Satisfaction

Journal of Information & Knowledge Management
This study examines the impact of green perceived organisational support on employee green loyalty (GL) within Shandong’s manufacturing industry, with a specific focus on the mediating role of individual green attitudes. A quantitative methodology was employed, using a structured survey distributed to employees across various manufacturing ...
Weichao Ding, Rafiq Muhammad
openaire   +1 more source

Drivers of green product adoption: Green perceived quality, green satisfaction and green trust

2020
A. Widodo, R. Yusiana
openaire   +1 more source

The impact of suppliers’ green marketing mix on buyer satisfaction and green loyalty

2020
Environmental issues are high on the strategic agenda of most organizations. Companies are pressured to buy green, environmentally friendly products. Most research into buying green products is in a B2C setting. This study focusses on the customer satisfaction and customer loyalty of professional buyers in a B2B setting. We examined the antecedents of ‘
Gelderman, C., Schijns, J.M.C., Lambrechts, W.D.B.H.M., Vijgen, S. (Simon)   +3 more
openaire   +2 more sources

The impact of green training on employee turnover intention and customer satisfaction: An integrated perspective

Corporate Social Responsibility and Environmental Management, 2023
Robert Mcclelland, Jung Woo Han
exaly  

Consumer Satisfaction towards Green Products: Empirical Insights from Romania

Sustainability, 2021
Lucian-Ionel Cioca, Elena Simina Lakatos, Ciobanu Andréea Maria   +2 more
exaly  

The Impact of Greenwash on Green Brand Equity: The Mediating role of Green Brand Image, Green WOM and Green Satisfaction

مؤتة للبحوث والدراسات - سلسلة العلوم الإنسانية والاجتماعية
This research investigates the mediating impact of green brand image (GBI), green WOM (GWOM), and green satisfaction (GS) on green brand equity (GBE). It also examines the effect of greenwash (GW) on GBE. The focus of this research is Jordanian customers who have made green product purchases.
openaire   +1 more source

Greenwash and green brand equity: The mediating role of green brand image, green satisfaction and green trust and the moderating role of information and knowledge

Business Ethics, Environment and Responsibility, 2022
Nguyen Ngoc-Duy Phuong, Minh-Tri Ha, Ngan Võ   +2 more
exaly  

The use of big data analytics to discover customers’ perceptions of and satisfaction with green hotel service quality

Current Issues in Tourism, 2023
Levent Altinay, Hasan Evrim Arici
exaly  

“Green” practices as antecedents of functional value, guest satisfaction and loyalty

Journal of Hospitality and Tourism Insights, 2021
Maria-Eugenia Ruiz-Molina, Irène Gil-Saura   +1 more
exaly  

The Effect of Green Brand Image and Green Satisfaction on Green Brand Equity Mediated Green Trust Outpatient’s

Quality-Access to Success, 2023
openaire   +1 more source