Results 91 to 100 of about 917 (179)

Visual analytics of brand core values. Visualizing core values of corporates in interbrand best global brands

open access: yes, 2018
LAUREA MAGISTRALEI valori fondamentali dei marchi sono la parte più importante della cultura di un'azienda. Da quando Jim Collins ha pubblicato il famoso "Built to Last: Successful Habits of Visionary Companies", un gruppo di aziende apprende da aziende
LIU, YUNXING
core  

PENGUKURAN EKUITAS MEREK FLEXI DI WILAYAH BOGOR MENGGUNAKAN MODEL CAMPURAN KEUANGAN-PERILAKU INTERBRAND [PDF]

open access: yes, 2006
Berdasarkan data dari website Bisnis.com (www.bisnis.com) tanggal 16 Januari 2006, saat ini Flexi masih memimpin dalam jumlah perolehan pelanggan, yaitu sudah mencapai 4,1 juta pelanggan.
I D G CANDRA N A
core  

Understanding the Emotional Impact of GIFs on Instagram through Consumer Neuroscience. [PDF]

open access: yesBehav Sci (Basel), 2021
Rúa-Hidalgo I   +3 more
europepmc   +1 more source

On Intrabrand and Interbrand Competition: The Strategic Role of Fees and Royalties

open access: yes
We examine oligopolistic markets with both intrabrand and interbrand competition. We characterize equilibrium contracts involving a royalty (or wholesale price) and a fee when each upstream firm contracts with multiple downstream firms. Royalties control
Vettas, Nikolaos, Saggi, Kamal
core   +1 more source

Home - About - Disclaimer - Privacy