Neuromarketing Highlights in How Asperger Syndrome Youth Perceive Advertising [PDF]
, 2020 Patricia Núñez Gómez +3 more
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A systematic review of the prediction of consumer preference using EEG measures and machine-learning in neuromarketing research. [PDF]
Brain Inform, 2022 Byrne A +3 more
europepmc +1 more source
Souled out of rights? – predicaments in protecting the human spirit in the age of neuromarketing [PDF]
, 2019 Alexander Sieber
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NeuMa - the absolute Neuromarketing dataset en route to an holistic understanding of consumer behaviour. [PDF]
Sci Data, 2023 Georgiadis K +10 more
europepmc +1 more source
Eye Tracking in Neuromarketing: A Research Agenda for Marketing Studies
, 2015 Renê de Oliveira Joaquim dos Santos +3 more
openalex +2 more sources
La semiótica visual como estrategia de neuromarketing en textos digitales de promoción turística y su importancia para la traducción [PDF]
, 2020 Gisella Policastro Ponce
openalex +1 more source
Identificar causas de consumismo irracional en las que el neuromarketing tiene influencia
, 2015 Daniela Rodríguez García +1 more
openalex +1 more source
A comparative analysis of neuromarketing methods for brand purchasing predictions among young adults [PDF]
, 2021 Urszula Garczarek-Bąk +3 more
openalex +1 more source