Results 31 to 40 of about 1,262,821 (250)

MyAds : a social adaptive system for online advertisement from hypotheses to implementation [PDF]

, 2014
Online advertisement is one of the major incomes for many companies; it has a role in the overall business flow and affects the consumer behavior directly. Unfortunately most users tend to block their ads or ignore them.
Al Qudah, Dana, Obeidah, Amer, Shi, Lei, Al-Sayyed, Rizik M. H., Cristea, Alexandra I.   +4 more
core  

Behaviorally Adaptive and Inclusive Advanced Driver‐Assistance Systems

Advanced Intelligent Systems, EarlyView.
Advanced driver‐assistance systems (ADASs) are mapped as evolving human‐centered, adaptive technologies linking sensing, driver monitoring, AR/HUD interfaces, patents, regulation, and inclusive design. The review identifies gaps in real‐world evidence, diverse‐driver validation, gaze metrics, and governance, outlining a roadmap for safer, behaviorally ...
Jana Skirnewskaja, Mardavij Roozbehani, Munther A. Dahleh   +2 more
wiley   +1 more source

When Relevance Feels Risky: Consumer Avoidance of Personalized Advertising in the Digital Age

Journal of Theoretical and Applied Electronic Commerce Research
Personalized advertising is now routine in digital commerce and new media, but relevance does not always translate into acceptance. When consumers read tailored messages as signs of tracking or inference rather than as useful assistance, they may feel ...
Yunbo Chen, Jing Huang, Yin Zhang, Yixiang Zhang   +3 more
doaj   +1 more source

How does the Kids SIPsmartER program impact the sugar‐sweetened beverage intake of students: An investigation beyond total treatment effect in randomized controlled trial

American Journal of Agricultural Economics, EarlyView.
Abstract This study develops and empirically estimates a structural framework to decompose the causal pathways of multilevel behavioral interventions targeting adolescent health behaviors. We apply this framework to the Kids SIPsmartER (KSS) program, a 6‐month, school‐based intervention evaluated through a clustered randomized controlled trial in rural
Naveen Abedin, Wen You, Annie Reid, Kathleen Porter, Brittany Kirkpatrick, Jamie Zoellner   +5 more
wiley   +1 more source

User dissatisfaction and behavioral intention toward personalized advertising recommendation services in Chinese social networking services

Humanities & Social Sciences Communications
With the advancements in digital advertising, personalized advertising recommendation services are being established as an increasingly important marketing tool.
Lei Jin, Mi Hyun Ryu
doaj   +1 more source

Personalization, Trust, and Identity in AI-Based Marketing: An Empirical Study of Consumer Acceptance in Greece

Administrative Sciences
Artificial intelligence (AI) is increasingly used in marketing to deliver personalized messages and services. Although such tools create new opportunities, their acceptance by consumers depends on several factors that go beyond technology itself.
Vasiliki Markou, Panagiotis Serdaris, Ioannis Antoniadis, Konstantinos Spinthiropoulos   +3 more
doaj   +1 more source

Designing Digital Out-of-Home Advertising in Light of Benefiting from Artificial Intelligence Technology [PDF]

ERU Research Journal
In recent years, the digital out-of-home (DOOH) advertising industry has undergone significant transformation with the integration of advanced technologies, particularly the power of artificial intelligence (AI).
Rana Mostafa
doaj   +1 more source

Barriers and Enablers for Effective Support Coordination in the National Disability Insurance Scheme

Australian Journal of Social Issues, EarlyView.
ABSTRACT Support coordinators act as intermediaries between the National Disability Insurance Scheme (NDIS) and participants, facilitating access to funded supports. To optimise outcomes, they must navigate NDIS complexities, identify services that meet individual needs and engage with diverse stakeholders.
Sharyn McDonald, Lee Cubis, Di Winkler, Jacinta Douglas   +3 more
wiley   +1 more source

Juxtaposing the persuasion knowledge model and privacy paradox: An experimental look at advertising personalization, public policy and public understanding

Cyberpsychology: Journal of Psychosocial Research on Cyberpspace, 2016
Recent studies suggest the expanding collection and use of big data by advertisers to target messages to consumers based on their location, demographics and online behaviors is escalating information privacy concerns and negatively impacting campaign ...
Nancy Howell Brinson, Matthew S. Eastin
doaj   +1 more source

Interactive pathology teaching on Instagram: Engagement outcomes from a 4‐week pilot study

Anatomical Sciences Education, EarlyView.
Abstract Social media is increasingly employed for medical education, yet Instagram remains under‐explored for visually rich disciplines, such as pathology. Using an established Instagram profile (@Patholife, >6000 followers), we delivered a structured, interactive educational series covering colorectal cancer, melanoma, and prostate cancer over a 4 ...
Madison T. Hindes, Ben S.‐Y. Ung, Maria C. Caruso   +2 more
wiley   +1 more source