Sensory brand experience and brand loyalty: Mediators and gender differences
Sensory brand experience is a fundamental and central brand experience. Its influencing mechanism on brand outcome variables still needs to be clarified.
Fang Gao, Zhongyuan Shen
doaj +1 more source
COGNITIVE-AFFECTIVE ASPECTS OF FORMING BRAND LOYALTY
This study has the aims to determine both direct and indirect effects of brand experience, brand satisfaction, brand love dan brand loyalty to Wardah cosmetic’s consumers in Malang City.
Mardhatillah Shanti +2 more
doaj +1 more source
Travelers' Subjective Well-Being as an Environmental Practice: Do Airport Buildings' Eco-Design, Brand Engagement, and Brand Experience Matter? [PDF]
Abdel-Gayed AH +5 more
europepmc +1 more source
Brand Experience, Brand Satisfaction, E-Wom, Brand Trust And Brand Loyalty
Success company No regardless of role customer. Customers can quickly leave A brand if they do not have a strong sense of attachment, even though loyal customers generate the highest income. Strong brands can create loyalty brand terms for consumers to see the brand as a product or a good service.
Gede Sri Darma, Ni Wayan Diah Widnyasari
openaire +1 more source
Potential therapeutic targeting of BKCa channels in glioblastoma treatment
This review summarizes current insights into the role of BKCa and mitoBKCa channels in glioblastoma biology, their potential classification as oncochannels, and the emerging pharmacological strategies targeting these channels, emphasizing the translational challenges in developing BKCa‐directed therapies for glioblastoma treatment.
Kamila Maliszewska‐Olejniczak +4 more
wiley +1 more source
How destination brand experience influences tourist citizenship behavior: Testing mediation of brand relationship quality and moderation effects on commitment. [PDF]
Tang J, Wang J, Zhang M, Huang W.
europepmc +1 more source
Monitoring circulating tumor DNA (ctDNA) in patients with operable breast cancer can reveal disease relapse earlier than radiology in a subset of patients. The failure to detect ctDNA in some patients with recurrent disease suggests that ctDNA could serve as a supplement to other monitoring approaches.
Kristin Løge Aanestad +35 more
wiley +1 more source
A subset of MMR‐proficient colon cancers responds to neoadjuvant immunotherapy
Tan et al. reveal that a distinct subset of early‐stage pMMR colon cancers can respond to neoadjuvant immunotherapy. In the NICHE‐2 trial, responders (26%) were characterized by chromosomal instability, TP53 mutations, and proliferative cell‐cycle programs, whereas nonresponders showed metabolic and stromal reprogramming with TGF‐β‐driven ...
Eleonora Piumatti +3 more
wiley +1 more source
Effect of Brand Experience on Customer Engagement Through Quality Services of Online Sellers to Students in Bekasi. [PDF]
Merdiaty N, Aldrin N.
europepmc +1 more source

