Results 51 to 60 of about 1,837 (249)

The Role of Internal Communication in Cultivating Employee Brand Ambassadors in South African Service Organisations [PDF]

open access: yesThe Retail and Marketing Review
This qualitative study examines the pivotal role of internal communication in cultivating employee brand ambassadors within South African service organisations.
Dr H van Wyk
doaj   +1 more source

Who Owns the Output? Authorship, Creative Labour, and Innovation Capability in Human‐AI Collaboration

open access: yesAI &Innovation, EarlyView.
ABSTRACT Generative AI is radically transforming how creative authorship is understood, attributed, and governed across the world’s cultural and creative industries. As AI systems increasingly produce outputs that organisations and audiences recognise as creative, foundational assumptions about who authors creative work, who receives credit for it, and
Ololade A. Shonubi
wiley   +1 more source

The Power of Branding on Reviving Ride-Hailing’s Customer Recovery after Service Failure

open access: yesJournal of Consumer Sciences
Ride-hailing services are important part of urban transportation in Indonesia in Indonesia. While they provide convenience and flexibility to millions of customers, service failures are inevitable and can significantly impact customer satisfaction and ...
Wahyu Joko Priyono, Aminah Swarnawati
doaj   +1 more source

The psychosocial toll of Dublin III on asylum seekers in the Netherlands

open access: yesAmerican Journal of Community Psychology, EarlyView.
Abstract The Dublin III Regulation determines which EU Member State is responsible for examining asylum claims, but its implementation carries significant consequences for those subjected to it. This study examines how Dublin III, as implemented in the Netherlands, affects asylum seekers' psychosocial wellbeing using Silove′s Adaptation and Development
Imen El Amouri
wiley   +1 more source

The Diagnosis That Arrived Decades Late: Living Without and Then With Myhre Syndrome

open access: yesAmerican Journal of Medical Genetics Part C: Seminars in Medical Genetics, EarlyView.
ABSTRACT Myhre syndrome (MIM #139210) is a rare multisystem disorder first described in 1981, characterized by short stature, neurodevelopmental delay, joint contractures, and cardiopulmonary complications. Its molecular basis, recurrent pathogenic variants in SMAD4, was not discovered until 2011. This narrative is based on a review of medical records,
Abdallah F. Elias
wiley   +1 more source

Avaliação física e química da polpa de maracujá congelada comercializada na região de Bauru Physical-chemical evaluation of the frozen passion fruit pulp traded in the Bauru region

open access: yesRevista Brasileira de Fruticultura, 2009
A indústria de polpa de maracujá tem como objetivo a obtenção de produtos com características sensoriais e nutricionais próximas da fruta in natura. O objetivo deste trabalho foi avaliar as informações nutricionais das embalagens e as características ...
Kátia Raimundo   +3 more
doaj   +1 more source

The Politics of Framing the Student Problem: Inquiries Into Australian Civics Education, 2006–2024

open access: yesAustralian Journal of Social Issues, EarlyView.
ABSTRACT Recurring debates about civics, the kinds of history that should, and should not, be taught in school, and ‘standards debates’ about the ‘basics’ typically follow on the heels of recurring moral panics about the ‘declining’ state of ‘our’ education system.
Patrick O'Keeffe   +2 more
wiley   +1 more source

A bartender, a brand rep and a customer walk into a bar: an exploration of the expert middleperson in the Persuasion Knowledge Model

open access: yesCogent Business & Management
This research explores the relationship between liquor brand representatives and bartenders, its effects on the bartenders’ profession and subsequent theoretical implications from a Persuasion Knowledge Model perspective.
Lauren Wagn, Sara Penner
doaj   +1 more source

Australian Activists as Storytellers in Digital Spaces: Acquiring Skills, Producing Content and Getting the Message Out

open access: yesAustralian Journal of Social Issues, EarlyView.
ABSTRACT As modes of activism rapidly evolve, activists—both seasoned and emerging—must increasingly navigate a hybrid terrain of both digital and non‐digital engagement. This paper draws on the personal narratives of 16 nascent activists based in Australia to explore how they develop competencies related to digital storytelling, which is critical to ...
Garth Stahl   +5 more
wiley   +1 more source

Role of Evangelism Marketing: Paradigm towards Brand Loyalty and Consumer Buying Behavior for Sri Lankan Tea Brands

open access: yesKelaniya Journal of Management
Evangelism marketing (EM) generates robust emotional links towards a Brand. Evangelism marketing creates a strong emotional connection between the brand and the consumer by uplifting brand loyalty (BL) through leveraging passion and encouragement.
Shehani, S.A.C., Fernando, P.I.N.
doaj   +1 more source

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