Results 121 to 130 of about 4,203,026 (282)

A British Pharmacological Society Position Statement on Medications in Pregnancy and Lactation

open access: yes
British Journal of Clinical Pharmacology, EarlyView.
Agnesa Mustafa   +14 more
wiley   +1 more source

‘Self’ and ‘othering’ as a byproduct of large‐scale assessment: An investigation into the Gaokao retake policy

open access: yesBritish Educational Research Journal, EarlyView.
Abstract While Gaokao, the National College Entrance Examination (NCEE), has been extensively discussed outside the Chinese academic circle, the retake policy of the test has not received much attention. Moreover, Gaokao research in China has predominantly examined the effectiveness of the retake decision in relation to students' demographic ...
Yifeng Cheng, M. Obaidul Hamid
wiley   +1 more source

Comparative Analysis of the Antecedents and Dimensions of Brand Equity Between Food Processors’ Brands and Supermarket’s Private Labels

open access: yesBBR: Brazilian Business Review, 2016
This paper evaluates the relationship between the marketing mix elements and the creation of brand equity based on a conceptual framework defined from the state of the art marketing literature.
José Sarto Freire Castelo   +2 more
doaj  

The Role of Advertising and Word of Mouth in Promoting Destination Brand Equity of Isfahan [PDF]

open access: yesMuṭāli̒āt-i Mudīriyyat-i Gardishgarī, 2014
The word-of-mouth (WOM) and non-conversational advertising are two well-established methods to attract tourists to destinations. Since the tourism product is mostly untestable before it is used, the role of advertisement is fortified.
Zohre Dehdashti   +2 more
doaj  

Brand management to protect brand equity: A conceptual model

open access: yes, 2010
Corporate and product brands are increasingly accepted as valuable intangible assets of organisations, evidence of which is apparent in the reported financial value that strong brands fetch when traded in the mergers and acquisitions markets.
M'zungu, Simon   +5 more
core   +1 more source

What is a curriculum for life? Using youth participatory action research and applied arts to understand and amplify undergraduate students', children's and young people's mental health and wellbeing recommendations for education

open access: yesBritish Educational Research Journal, EarlyView.
Abstract Mental health is a critical issue globally, with young people being one of the most affected groups. Young people have campaigned vehemently for a ‘curriculum for life,’ arguing that their education is failing to meet their needs (British Council, 2022).
Lisa Stephenson, Helen Young
wiley   +1 more source

The Influence of Brand Awareness, Perception of Quality, and Brand Association on Korean Skincare Brand Equity (Study on Korean Skincare Users in Surabaya)

open access: yesIndonesian Interdisciplinary Journal of Sharia Economics
This research is motivated by the need to improve quality and introduce modern marketing techniques, which are strategies to compete and excel in order to increase company profitability and strengthen brand value.
Adisa Lupita Oktavia, Budi Prabowo
doaj  

The Influence of Brand Awareness, Perceived Quality, Celebrity Endorsement and Brand Equity on Buying Interest in Somethinc Skincare Product

open access: yesAt-Tadbir: Jurnal Ilmiah Manajemen
The purpose of this research is to determine the influence of brand awareness, perceived quality, celebrity endorsement, and brand equity on purchasing decisions for Somethinc skincare products.
Intan Pertiwi, Larasati Ayu Sekarsari
doaj   +1 more source

The situated professional: Preservice teachers' profiling of globally competent teachers and visions of their ‘possible professional self’

open access: yesBritish Educational Research Journal, EarlyView.
Abstract In response to globalisation, teacher education programmes worldwide are tasked with preparing globally competent teachers (GCTs). Prevailing conceptions of global competence are largely derived from Western‐centric humanistic, neoliberal and transformative narratives, creating a complex landscape for teacher identity formation.
Ji Ying
wiley   +1 more source

Brand Equity and It's Relation to Product Failures

open access: yes, 2015
Companies recognize that innovation is an extremely important aspect of continual market domination. Companies that fail to innovate, often fail. However little is understood of the relationship between a company's brand equity and the success or failure
Newman, Herschell
core  

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