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The influence of consumer awareness in the digital era on the selection of smartphones: A study among Jordanian university students. [PDF]
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Reactionary Consumer Ethnocentrism in Urban China
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Motivation and family background as dual factors in student cross-border e-commerce success among Chinese vocational college students. [PDF]
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Unveiling the mediating role of cultural trade and domestic identity in Chinese consumer engagement with foreign films and TV series. [PDF]
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