Results 11 to 20 of about 1,525,994 (349)
Understanding Customer Experience Throughout the Customer Journey
Journal of Marketing, 2016 Peter C Verhoef
exaly +2 more sources
Customer Experience Management; Trends and Areas in Research [PDF]
مدیریت بازرگانی, 2021 Objective Customer experience management has been regarded as a hot topic for managers and marketing researchers recently. The growing interest in the customer experience area is a result of the increasing complexity of channels, interactions, choices ...
Parisa Mousavi +3 more
doaj +1 more source
Identifying Organizational Factors and Components Influencing Customer Experience Management Maturity: A Meta-synthesis Approach [PDF]
مدیریت بازرگانی, 2023 Objective Since the mid-1950s, many subjects related to customer experience, including measuring the customer experience, its effect on loyalty and brand, etc.
Payam Mardazad Navi +3 more
doaj +1 more source
A Model to Bank’s Customer Experience Management for Improving Performance Indices [PDF]
کاوشهای مدیریت بازرگانی, 2021 This research proposes a new model for customer experience management and investigates the impact of customer experience management on improving the performance of one of the Iranian banks, mediated by customer satisfaction, loyalty and verbal ...
Karim Atashgar, Fateme Mirshafiei
doaj +1 more source
Developing a Customer Experience Management Framework in Hoteling Industry: A Systematic Review of Theoretical Foundations [PDF]
مدیریت بازرگانی, 2020 Objective Customer experience is considered as a concept that can indicate the organizations performance in the current era. Creating an engaging experience is the distinctive feature for an organization and delivering a great experience is important in ...
Samaneh Rahimian +3 more
doaj +1 more source
The Asymmetric Effect of Trade Openness on Output Volatility: Empirical Evidence from Ethiopia
JDE (Journal of Developing Economies), 2023 A better understanding of the effect openness on volatility can lead to more effective government policy that addresses the adverse outcomes of volatility.
Adisu Abebaw Degu +3 more
doaj +1 more source
Management Decision, 2023 PurposeThe aim of this work is to provide a theoretical model that can help companies to develop a unique approach to achieve both corporate environmental sustainability (CES) and successful customer experience management (CEM).Design/methodology ...
F. Calza +2 more
semanticscholar +1 more source
Jurnal Manajemen Industri dan Logistik, 2023 This study aims to determine the effect customer Experience, Price Attractiveness and Customer Relationship Management have on Customer Loyalty. The data is collected using primary sources, which is done by distributing questionnaire to 300 respondents ...
Uce Karna Suganda, Yudi Priadi
doaj +1 more source
Customer experience in marketing: History, concept and management [PDF]
Marketing (Beograd. 1991), 2017 Companies are nowadays faced with challenges regarding interaction with customers through various touchpoints in multichannel environment. Key priority in that situation is to manage all those touchpoints in such a way to optimize customer experience. In
Štavljanin Velimir
doaj +1 more source
Testing the customer experience management model in E-banking [PDF]
مدیریت بازرگانی, 2022 Objective In the field of e-banking services, banks and service providers have identified and focused on customer experience management as a strategic transition, and applying this approach has led to the promotion of profitable customer behaviors and ...
Vahid , Nasehifar +3 more
doaj +1 more source