The Future of Customer Relationship Management [PDF]
, 2009 Customer Relationship Management is no longer considered a business trend, but an industry standard that is required to secure and maintain competitive advantage.
Larson, Rebecca
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CUSTOMER LOYALTY - THE MAJOR GOAL OF CUSTOMER RELATIONSHIP MANAGEMENT [PDF]
This paper presents the importance of customer relationship management (CRM) and customer loyalty for any organization that whishes to be successful and competitive in the market. A new emphasis in marketing and CRM is more and more widespread - creating
Assoc. Prof. Adriana Scriosteanu Ph. D. +1 more
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ANALISIS IMPLEMENTASI CUSTOMER RELATIONSHIP MANAGEMENT DAN KUALITAS PELAYANAN TERHADAP NILAI PELANGGAN DAN DAMPAKNYA TERHADAP LOYALITAS PELANGGAN (STUDI KASUS: PT. ASTRA INTERNATIONAL TBK - DAIHATSU PLUIT BRANCH) [PDF]
, 2010 ANALISIS IMPLEMENTASI CUSTOMER RELATIONSHIP MANAGEMENT DAN KUALITAS PELAYANAN TERHADAP NILAI PELANGGAN DAN DAMPAKNYA TERHADAP LOYALITAS PELANGGAN (STUDI KASUS: PT. ASTRA INTERNATIONAL TBK - DAIHATSU PLUIT BRANCH) - Customer Relationship Management (CRM),
DHARMA PUTRA, RIZKI
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Pengaruh Mobile Customer Relationship Management Pada Bidang Perbankan [PDF]
, 2018 Currently, Customer Relationship Management underwent a paradigm shift from a single channel relationship (organizational-to-customer relationship) to multi channels of relationships (customer-organization-organization customer- machines) with an ...
Khrismayanti, Made Sandra Intan Giri +1 more
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Cogent Business & Management, 2018 This study examined the effects of Customer Relationship Management (CRM) practices on commercial banks performance in Amhara region, Ethiopia. However, the scarcity of research studies concerning CRM is still a major issue within the context of ...
Alemu Muleta Kebede, Zewdu Lake Tegegne
doaj +1 more source
Pengaruh Customer Relationship Management Terhadap Loyalitas Pelanggan Pada PT. Bank Riau Kepri Cabang UTAMA Pekanbaru [PDF]
, 2015 The aim of this research is to analyze the implementation of Customer Relationship Management and customer loyality of PT. Bank Riau Kepri Pekanbaru Main Branch and see its effects.
Andri, S. (Seno), HALIMAH, H. (HALIMAH)
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Revisiting the Use of Customer Information for CRM [PDF]
, 2011 For the past decade, customer relationship management (CRM) has been one of the priorities in marketing research and practice. However, many of the CRM systems did not perform as the companies expected.
Becker, Jan U., Reimer, Kerstin
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User adoption of a CRM-based information system within a financial services organisation: An empirical analysis [PDF]
, 2008 Financial Services firms require processes and systems which can support and maintain customer-related information for the purposes of core business-focussed activity.
Irani, Z, Sharif, AM
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Customer Relationship Management (CRM) - An Overview
Shanlax International Journal of Economics, 2020 CRM is a business technology that aids in the understanding, improvement, and management of an organization’s customer relationship and engagement. It’s a marketing strategy that focuses on customer retention and acquisition. CRM is critical in all major businesses, including education, finance, automobiles, and healthcare.
openaire +1 more source
Pengaruh Customer Relationship Management Terhadap Loyalitas Pelanggan Pada PT Bca Tbk [PDF]
, 2011 Company currently must begin to focus on delivering value (value) and increase customerloyalty. Loyalty means consumers returned again and again to conduct business transactions(purchases), although probably instead the company's product the best product
Imasari, K. (Kartika) +1 more
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