The Perspective of Social Media Adoption as the Implementation of Customer Relationship Management (CRM) Technology in the Bengkalis UMKM Community [PDF]
Rini Sari, N La Rosa
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Revolutionizing market surveillance: customer relationship management with machine learning. [PDF]
Shi X, Zhang Y, Yu M, Zhang L.
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Predicting customer loyalty in omnichannel retailing using purchase behavior, socio-cultural factors, and learning techniques. [PDF]
Roosta S, Sadjadi SJ, Makui A.
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Multimedia data-driven customer churn prediction using an enhanced extreme learning machine. [PDF]
Liu YW, Wang J, Liu C.
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Exploring the role of ICT in pharmaceutical supply chain practices and operational performance in Ethiopia: a structural equation modeling approach. [PDF]
Hailu R +5 more
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Customer Relationship Management (CRM)
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The impact of AI-enabled CRM systems on organizational competitive advantage: A mixed-method approach using BERTopic and PLS-SEM. [PDF]
Yoo JW, Park J, Park H.
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Application of GWO-attention-ConvLSTM model in customer churn prediction and satisfaction analysis in customer relationship management. [PDF]
Zhang H, Zhang W.
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