PENGUKURAN KINERJA CUSTOMER RELATIONSHIP MANAGEMENT (CRM) MENGGUNAKAN CRM SCORECARD DAN OMAX
UMKM Batik Tulis Lasem is one of the superior products from Rembang that continue to be developed by the government. UMKM Batik Tulis Lasem still many difficulties on their progression, especially in marketing, others are the utilization of technology ...
Ahmad Aviv Mahmudi, ngadenan ngadenan
doaj +1 more source
The Many Shades of Clouds: How Law Fails (Us) in Seeing Power in the Digital Economy
ABSTRACT Cloud infrastructures form the backbone of our contemporary (digital) production environment. Despite their centrality, legal and scholarly practice have not been treating cloud infrastructures as single objects of/for study. In other words, we have laws for regulating services and products that flow from (within) cloud infrastructures, but we
Petros Terzis +2 more
wiley +1 more source
ABSTRACT This study aims to examine the effectiveness of three sources of retirement planning advice: AI tools, financial planners, and their combined use, in shaping retirement saving behavior. We introduce the Technology‐Enabled Financial Help‐Seeking (TEFHS) framework, which extends earlier models of financial help‐seeking by incorporating ...
Efthymia Antonoudi, Eric T. Ludwig
wiley +1 more source
Developing a comprehensive framework for Customer Relationship Management System evaluation: A Case Study of Power Industry [PDF]
This research reviews the key factors affecting the concept of Customer Relationship Management, and develops a comprehensive model for CRM deployment and evaluation.
Peyman Akhavan +2 more
doaj
AI and Big Data in Consumer Behavior Analysis. ABSTRACT The rapid expansion of digital consumer data has challenged traditional approaches to understanding behavior in digital marketing. Existing reviews often focus on individual methods and give limited guidance on how analytical techniques compare or how they should be selected for specific marketing
Leonidas Theodorakopoulos +1 more
wiley +1 more source
The Best Practice of CRM Implementation for Small- and Medium-Sized Enterprises
The biggest key aspect to the success of a business is a satisfied customer. For this reason, it is possible to state that the growing trend of focusing on the customer and his/her needs has prevailed in recent years.
Michal Pohludka, Hana Štverková
doaj +1 more source
Effects of customer relationship management (CRM) strategies and socio-cognitive constructs on the physical activity of individuals with arthritis over time. [PDF]
Newton FJ +9 more
europepmc +1 more source
ABSTRACT The recent rise of Generative Artificial Intelligence (GenAI) is fundamentally changing the way businesses operate, with many now investing heavily in this technology. However, businesses are still exploring ways to extract value from GenAI and develop organisational capabilities.
Ashish Jagdish Sharma +4 more
wiley +1 more source
An investigation on relationship between CRM and organizational learning through knowledge management: A case study of Tehran travel agency [PDF]
Customer relationship management (CRM) plays essential role on the success of many business units. CRM integrates necessary data from internal and external sources to assist managers and employees for business development.
Mirza Hasan Hosseini +2 more
doaj
Customer Relationship Management in Romanian Banks [PDF]
Nowadays, banks noticed the importance of the CRM systems and started to implement them according to their strategy. Customer relationship management solutions help banks to raise their number of clients, retain existing ones and grow their customer ...
Alina Elena Cerchi, Alexandra Zaif
doaj

