Results 41 to 50 of about 3,168,326 (100)

ANALYSIS OF THE INTERBRAND RANKINGS IN THE LAST TEN YEARS [PDF]

open access: yes
V diplomskem delu se osredotočamo na obravnavo vrednosti blagovnih znamk in na metode njihovega vrednotenja. Ker je Interbrandova metodologija globalno najbolj poznana, smo se osredotočili na analizo Interbrandove lestvice v zadnjih desetih letih.In ...
Potočnik, Tea
core  

Developing multiagent systems: the Gaia Methodology

open access: yes, 2003
Systems composed of interacting autonomous agents offer a promising software engineering approach for developing applications in complex domains. However, this multiagent system paradigm introduces a number of new abstractions and design/development ...
N. Jennings   +8 more
core   +1 more source

Methodology in a pluralist environment [PDF]

open access: yes, 2001
The future role for methodology will be conditioned both by the way in which its content has developed in the direction of pluralism, and by the growth and specialisation of the field. The paper suggests that, for methodology to steer a successful course
Dow, Sheila, Sheila Dow
core   +1 more source

Understanding the Emotional Impact of GIFs on Instagram through Consumer Neuroscience. [PDF]

open access: yesBehav Sci (Basel), 2021
Rúa-Hidalgo I   +3 more
europepmc   +1 more source

Using Interbrand and Hirose model to assess the Brand change of state-run corporations: CPC corporation

open access: yes, 2011
[[abstract]]摘 要 一直以來,「品牌」便是大部分的企業致力追求的目標,尤其在知識經濟的時代,許多的大型企業亦普遍的自我或被評估其本身的品牌價值。強勢的品牌具有主導與影響消費者制定其決策過程的能力,品牌扮演著驅動與創造企業到達獲利頂端的重要角色。是以品牌價值是存在的,由於近來台灣大力推動國營企業「正名化」運動,方突顯出國營企業過去幾十年來所經營品牌價值之重要性。 本研究以台灣國營事業營業額排名第一與財星五百大企業(Fortune Global 500)之中油公司為研究標的 ...
鄭吉宏, Cheng Chi-Hung
core  

Comprehensive characterization of protective face coverings made from household fabrics. [PDF]

open access: yesPLoS One, 2021
Guha S   +6 more
europepmc   +1 more source

Valuation of brands and intellectual capital [PDF]

open access: yes
In this paper we review several methods used for valuing brands. Among them, those of Interbrand, Damodaran, Financial World, Houlihan Valuation Advisors, Market Facts, Young & Rubicam and CDB Research & Consulting. In particular, we analyze in depth the
Fernández, Pablo
core  

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