Results 111 to 120 of about 554,746 (290)

Relationship between self-concept and attitudinal brand loyalty in luxury fashion purchase: A study of selected global brands on the Indian market

open access: yesManagement : Journal of Contemporary Management Issues, 2015
Brands can be helpful in strengthening a person’s identity. Hence, consumers use brands as instruments for reflecting their personal image and individual goals.
Rupinderdeep Kaur, Anand Thakur
doaj  

Circular Economy Disclosure in Europe's Automotive Sector: An Analysis of Reporting Patterns

open access: yesBusiness Strategy and the Environment, EarlyView.
ABSTRACT According to the European Circular Economy Action Plan, the automotive industry plays a key role in Europe's transition to a circular economy (CE). Industry‐specific legislation and upcoming reporting guidelines raise the question of the current CE implementation level, which is still an underexplored research field.
Johannes Bauer   +2 more
wiley   +1 more source

What Counts as Educational Innovation in Clinical Anatomy?

open access: yesClinical Anatomy, EarlyView.
ABSTRACT Clinical anatomy has become a prominent setting for educational innovation because it links anatomical science with diagnostic imaging, procedural practice, surgery, simulation, and patient safety. However, the term innovation is used inconsistently.
Juan A. Sanchis‐Gimeno   +2 more
wiley   +1 more source

Investigating the Customer Journey in Second‐Hand Fashion Platforms: Implications for Luxury Brand Management

open access: yesJournal of Consumer Behaviour, Volume 24, Issue 2, Page 655-672, March 2025.
ABSTRACT Consumers' increasing environmental concerns are prompting a shift in fashion consumption, fueling the remarkable growth of the second‐hand market. Over the last decade, this trend has spurred the emergence of a plethora of online platforms dedicated to the resale of pre‐loved fashion items.
Gabriele Murtas, Giuseppe Pedeliento
wiley   +1 more source

Brand portfolio strategy for luxury partner brands : Strategic guidelines

open access: yes, 2012
This paper initially defines and elaborates the conception of luxury partner brand from theoretical sources in luxury branding, conspicuous consumption, co-branding and semiotics.
Uggla, Henrik,, Lashgari, Maryam,
core   +3 more sources

Good Deeds for Self‐Gain? How Self‐Enhancement Motivates Pro‐Environmental Behaviour in Entitled Consumers

open access: yesJournal of Consumer Behaviour, EarlyView.
ABSTRACT While personality traits often influence individuals' willingness to engage in prosocial and pro‐environmental behaviours, psychological entitlement tends to undermine such actions. Although extensive research has highlighted the negative social consequences of entitlement, including its impact on pro‐environmental behaviours, its potential to
Alexandra Polyakova
wiley   +1 more source

Driving Fan Engagement: The Role of Orientation, Value Creation, and Community Dynamics in Sports Fan Pages

open access: yesJournal of Consumer Behaviour, EarlyView.
ABSTRACT Online fan communities are important peripheral arenas for sports consumption. However, the psychological and social mechanisms that sustain engagement across these digital spaces are not sufficiently understood. This study thus investigates how Orientation Toward Sporting Events (OSE) drives fan page engagement and, subsequently, satisfaction.
Hamid Shaker   +3 more
wiley   +1 more source

Luxury brands and blogging: The impact of blogging on the purchase intention of luxury brands

open access: yes, 2021
Moda endüstrisinin liderlerini lüks markalar oluşturmaktadır. Bu markaların işletme yönetimleri de kuşkusuz son derece gelenekseldir. Lüks markalar, yüksek kaliteli ürün ve hizmetler ile kar elde etmek için mücadele ederken ekonomik krizler ve bir çok lüks markanın batması bu mücadelenin oldukça zorlayıcı olduğunu göstermektedir.
openaire   +1 more source

Rethinking Consumer Behavior Through Phygital Episodes

open access: yesJournal of Consumer Behaviour, EarlyView.
ABSTRACT Consumption unfolds in fused encounters where physical presence and digital mediation co‐occur, which, in turn, reshapes how consumers search, evaluate, purchase, and relate to brands. Consumer behavior research, however, still parses these encounters into channels, touchpoints, and stages that can be studied and managed apart.
Wenny Candra Mandagie, Weng Marc Lim
wiley   +1 more source

Luxury brands : a study of consumers' motivation to purchase luxury brands

open access: yes, 2012
The purpose of this study was to examine consumers’ motives for buying luxury brands. The underlying motivation for why consumers buy luxury branded products is a field that is still lacking former research. The main objective of my research in this thesis was thus to provide new, interesting discoveries to the phenomenon luxury and purchasing motives.
openaire   +1 more source

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