Results 141 to 150 of about 2,380 (262)

The Contextual Autonomy Principle: When and Why Social Service Robots Are Perceived as Ethical

Psychology &Marketing, EarlyView.
ABSTRACT As social service robots move into both public and private settings, perceived ethicality becomes a key condition of adoption. We propose that the same robotic capability can acquire different ethical meanings depending on context, governance form, and social presence. Across three studies, we show that restaurant (vs.
Lars Meyer‐Waarden, Julien Cloarec
wiley   +1 more source

Narcissistic consumption in athletes: parallel mediation of brand evangelism between narcissistic personality and hedonic consumption attitude. [PDF]

Front Psychol
Aydin G, Basoglu OE, Karababa B, Unver O, Yavuz G, Aydin G.   +5 more
europepmc   +1 more source

Beyond the Shelf: Navigating Scarcity in the Digital Age

Psychology &Marketing, EarlyView.
ABSTRACT Scarcity is a well‐established marketing tactic, yet its effects in digital retail environments remain less well understood. This research examines how different types of online scarcity cues influence consumer behavior and whether some cues may produce unintended responses.
Jennifer L. Stevens, Stacie F. Waites, Brett Kazandjian   +2 more
wiley   +1 more source

Strategic hotel management in sport tourism: balancing economic performance and social responsibility. [PDF]

Front Sports Act Living
Toyirova SA, Juraev AT.
europepmc   +1 more source

Sustainable luxury purchase behavior in the Post-Pandemic Era: a grounded theory study in China. [PDF]

Front Psychol, 2023
Yang H, Su X, Shion K.
europepmc   +1 more source

Manufacturing Nostalgia in the Digital Age: A Foreverism Perspective

Psychology &Marketing, EarlyView.
ABSTRACT Many scholars argue that we are experiencing the era of “retro”—nostalgia‐driven marketing and consumption phenomena reinforced by digital technologies. However, existing research lacks a critical analysis of nostalgia in contemporary markets and of how digital content, tools, and environments transform retro consumption experiences and alter ...
Dinara Davlembayeva, Davit Marikyan, Jonatan Sodergren, Savvas Papagiannidis, Simos Chari   +4 more
wiley   +1 more source

Is the digitalisation the future of the luxury industry? [PDF]

Heliyon
Sanz-Lopez F, Gallego-Losada R, Montero-Navarro A, García-Abajo E.   +3 more
europepmc   +1 more source

Minds Versus Codes: Triangulating Neurophysiological and Qualitative Responses to AI‐Generated Versus Human‐Made Video Advertisements

Psychology &Marketing, EarlyView.
ABSTRACT This experimental study compares how consumers engage with AI‐generated and human‐created advertisements, specifically examining patterns of visual attention, emotional and cognitive responses, attitudes toward AI, and whether emotional resonance fosters brand trust or future behavioral intentions.
Mariia Shitova, Agnieszka Kabalska, Ákos Varga, Ralf Wagner   +3 more
wiley   +1 more source

From Streetwear to High Fashion: How Nonelite Producers Use Hybridization to Enter an Elite Category. [PDF]

J Mark Res
Dolbec PY.
europepmc   +1 more source

Beyond Reality Avoidance: Unraveling the Paradox of Escapism Through Self‐Monitoring and Autonomy Mechanisms for Consumers' Life Satisfaction

Psychology &Marketing, EarlyView.
ABSTRACT This study introduces the Paradox of Escapism, exploring how the act of escaping reality can evolve from a short‐term avoidance strategy to a mechanism for self‐regulation and enhanced life satisfaction. Employing five rigorous, multimethod investigations, including qualitative interviews and sentiment analysis (Study 1), Structural Equation ...
Thamiris Magalhães de Sousa, Flávio Santino Bizarrias, Thelma Valéria Rocha, Larissa Luz Raposo   +3 more
wiley   +1 more source