Analysis of retail sector research evolution and trends during COVID-19. [PDF]
Technol Forecast Soc Change, 2023 Gupta BB, Gaurav A, Panigrahi PK.
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Journal of Theoretical and Applied Electronic Commerce ResearchThe rapid advancement of digital technology has blurred the line between online and brick-and-mortar stores, leading to the proliferation of omnichannel retailing.
Jing Yu, Yufei Ren, Chi Zhou
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Exploring the Impact of Online and Offline Channel Advantages on Brand Relationship Performance: The Mediating Role of Consumer Perceived Value. [PDF]
Behav Sci (Basel), 2022 Zhao Y, Zhao X, Liu Y.
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Editorial: Omnichannel Customer Behavior: New Questions in the Age of Agility. [PDF]
Front Psychol, 2021 Reinares-Lara E +3 more
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Data science for pedestrian and high street retailing as a framework for advancing urban informatics to individual scales. [PDF]
Urban Inform, 2022 Torrens PM.
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Driving mechanism of consumer migration behavior under the COVID-19 pandemic. [PDF]
Front Public Health, 2022 Wang D, Chen W, Zheng X, Wang X.
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Marketing in the metaverse era: toward an integrative channel approach. [PDF]
Virtual Real, 2023 Ramadan Z.
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How customer-centric are you? [PDF]
, 2018 In recent times, there has been a significant shift in what organisations do to sustain competitiveness and continue to be relevant in today’s business world.
Clark, Moira, Myers, Andrew
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Product availability and stockpiling in times of pandemic: causes of supply chain disruptions and preventive measures in retailing. [PDF]
Ann Oper Res, 2022 Ovezmyradov B.
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Omnichannel battle between Amazon and Walmart: Is the focus on delivery the best strategy? [PDF]
J Bus Res, 2021 Jindal RP, Gauri DK, Li W, Ma Y.
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