Results 71 to 80 of about 12,462 (263)

Light‐Assisted 3D Printing Techniques and Photocrosslinking Strategies: Recent Advances in Musculoskeletal Tissue Engineering

Advanced Engineering Materials, EarlyView.
In this review, the current state of light‐assisted 3D printing as it pertains to engineering musculoskeletal tissues including bone, cartilage, skeletal muscle, tendon, and ligaments is summarized. Common printing techniques, photoreactive materials, and study design choices are compiled and reviewed.
Meagan Morgan, Bin Zhang, Roger Narayan
wiley   +1 more source

Sustainable Brand Extensions of Fast Fashion Brands; the Influence on Parent Brand Attitude

International Journal of Advanced Business Studies
Fashion industry to be one of the largest consumer industries & the second most polluting in the world because only a few industries confront as many sustainability issues as the fashion industry.
Shreyansh Umesh Sagare, Najla Shafighi
doaj   +1 more source

Brand attachment importance to corporate social responsibility causes adherence [PDF]

RAE: Revista de Administração de Empresas, 2018
This study examines the joint effect of brand-cause congruence, brand attachment, and attitude toward corporate social responsibility (CSR) on the intention of consumers to adhere to causes sponsored by a brand.
Annaysa Salvador Muniz Kamiya , José Mauro da Costa Hernandez, Agnne Karoline S. Xavier, Débora Beserra Ramos   +3 more
doaj  

‘Branding’ explained: Defining and measuring brand awareness and brand attitude

Journal of Brand Management, 2014
Writing in the very first issue of this journal, the present author proposed a comprehensive model of ‘branding’, a managerial process that requires the marketer to establish, in the consumer’s mind, two essential communication effects: brand awareness and then brand attitude. In the present article, he expands this model from two to now three types of
openaire   +3 more sources

Variable Stiffness Flexure Structures Enabled by Phase‐Change Gallium and Adhesive Interfacial Locking for Soft Robotic Applications

Advanced Engineering Materials, EarlyView.
A flexure‐based variable stiffness structure is developed by integrating phase‐change modulation and adhesive interfacial locking of gallium. The design enables a wide stiffness variability, transitioning from soft, flexible behavior to rigid, load‐supporting performance.
Sungjin Kim, Sohee John Yoon, Yong‐Lae Park   +2 more
wiley   +1 more source

Bioinspired Adaptive Sensors: A Review on Current Developments in Theory and Application

Advanced Materials, EarlyView.
This review comprehensively summarizes the recent progress in the design and fabrication of sensory‐adaptation‐inspired devices and highlights their valuable applications in electronic skin, wearable electronics, and machine vision. The existing challenges and future directions are addressed in aspects such as device performance optimization ...
Guodong Gong, You Zhou, Qingxiu Li, Wenyu Zhao, Sunyingyue Geng, Hangfei Li, Yan‐Bing Leng, Shirui Zhu, Guanglong Ding, Yongbiao Zhai, Ziyu Lv, Ye Zhou, Su‐Ting Han   +12 more
wiley   +1 more source

A study on the influence of virtual idol endorsers on consumer brand attitude

Frontiers in Psychology
With the continuous development of technologies such as big data and artificial intelligence, digital idols are gradually being favored by branded enterprises.
Pushen Song, Tingting Wang, Kewei Shi, Yingchun Zhao, Xiaobo Xu   +4 more
doaj   +1 more source

Rapid Fabrication of Self‐Propelled and Steerable Magnetic Microcatheters for Precision Medicine

Advanced Materials, EarlyView.
A rapid Joule heating fabrication method for the production of self‐propelling, adaptive microcatheters, with tunable stiffness and integrated microfluidic channels is presented. Demonstrated through three microrobotic designs, including a steerable guiding catheter, an untethered wave‐crawling TubeBot, and a distal‐end propelled microcatheter, it was ...
Zhi Chen, Boris Rivkin, David Castellanos‐Robles, Ivan Soldatov, Lukas Beyer, Mariana Medina‐Sánchez   +5 more
wiley   +1 more source

Analyzing the Effect of Celebrity Endorsement on Purchase Intention: The Role of Attitude toward the Brand and Brand Congruity

Journal of Management and Entrepreneurship Research
Objective: Grounded in the Theory of Planned Behavior (TPB) and the Match-Up Hypothesis, this study examines how celebrity endorsement credibility influences consumers’ purchase intention, with attitude toward the brand as a mediating variable and brand ...
Budhi Haryanto, Nuning Kristiani, Ahmad Ikhwan Setiawan, Amina Sukma Dewi, Siti Khoiriyah, Haryanto Haryanto   +5 more
doaj   +1 more source

Research trends, developments, and future perspectives in brand attitude: A bibliometric analysis utilizing the Scopus database (1944-2021). [PDF]

Heliyon, 2023
Hashem E AR, Md Salleh NZ, Abdullah M, Ali A, Faisal F, Nor RM.   +5 more
europepmc   +1 more source