Shopping motivations of Paylater users [PDF]
Australian Journal of PsychologyObjective Despite Paylater’s increasing popularity in Indonesia, no research potentially has explored the influence of Paylater users’ shopping motivation on purchase intention.
Ghina Amalia Syifani +1 more
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RESPON LINGKUNGAN BELANJA SEBAGAI STIMULUS PEMBELIAN TIDAK BERENCANA PADA MINI MARKET MAMI MART PAINAN [PDF]
Economica, 2014 Research planning not purchase the mami mini market mart visits from customer response to environmental spending as a stimulus, a customer case study on mini market mart mom Painan.
Mareta Kemala Sari
doaj +4 more sources
An investigation into how gender and age affect the perceived hedonic and utilitarian value of customers in shopping malls [PDF]
The Retail and Marketing Review, 2023 This research aimed to examine the effect of gender and age on shopping mall customers’ perceived utilitarian and hedonic value. The quantitative study was followed, and data was collected through self-administered questionnaires.
Patrick Joel Turkson +2 more
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Determinants of impulsive buying among Hindu women: The impact of CRM in the retail industry [PDF]
International Journal of Data and Network Science, 2023 Bali's culture is synonymous with its inhabitants' practice of celebrating religious holidays. Hindu women in Bali often purchase ritual equipment.
Gede Bayu Rahanatha +3 more
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Sales Promotion, Hedonic Shopping Value, and Impulse Buying on Online Consumer Websites [PDF]
SHS Web of Conferences, 2020 The phenomenon in the increasing fashion business is caused by online shopping activity, especially in fashion products. In this research, shopping activity is focused on online shopping.
Kempa Sesilya +2 more
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Heliyon, 2022 Shopping malls are subjected to a lot of changes during the COVID-19 pandemic, especially in the Philippines. The objective of the study was to evaluate the influence of service quality, hedonic, and utilitarian value of malls on shopping mall goers ...
Ardvin Kester S. Ong +4 more
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Pengaruh Hedonic Shopping Motivations terhadap Impulsive Buying pada Konsumen Produk Fashion
Buletin Riset Psikologi dan Kesehatan Mental, 2021 Penelitian ini memiliki tujuan untuk mengetahui pengaruh hedonic shopping motivations terhadap impulsive buying pada konsumen produk fashion. Penelitian ini dilakukan kepada 160 responden dengan rentang usia 19 – 25 tahun dan pernah melakukan pembelian ...
Diyah Ranasari, Fajrianthi Fajrianthi
doaj +1 more source
Jurnal Aplikasi Manajemen, 2021 This study aims to examine and analyze the relationships between motivation shopping value, repurchase intention, and customer satisfaction on Lazada Indonesia’s ecommerce consumers in Malang City.
Nova Andriani +2 more
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Online shopping experiences: A quantitative investigation into hedonic value, trust, and risk in the South African retail industry [PDF]
The Retail and Marketing Review, 2021 The purpose of this quantitative study is to investigate the experiences of online shoppers as regards hedonic value, trust, and risk associated with their online shopping. Furthermore, the study sought to investigate whether the respondents of different
KJM van Rooyen, F Amoah
doaj
Consumer mindfulness and impulse buying behavior: testing moderator effects of hedonic shopping value and mood [PDF]
Innovative Marketing, 2020 Given the limited quantity of studies within the literature, this study investigates the moderator role of hedonic shopping value and mood in the relationship between consumer mindfulness and impulse buying behavior.
Melis Kaytaz Yiğit
doaj +1 more source