Results 21 to 30 of about 12,447 (198)
Journal of Consumer Sciences, 2023 Young consumers prefer to switch shopping channels freely for optimal shopping results and experiences. To meet these changing needs, retailers have begun implementing an omnichannel retail strategy that integrates their various shopping channels to ...
Jay Sang Ryu +2 more
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Revista Brasileira de Gestão e Inovação, 2022 Este estudo examina a incorporação do varejo omnichannel pela geração Y em comparação com o varejo tradicional e o varejo online e o mecanismo de busca.
Norberto Almeida de Andrade +3 more
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The Future of Retail Operations [PDF]
, 2020 Retailing consists of all the activities associated with the selling of goods to the final consumer. In this article, we review the research on retail operations published in Manufacturing & Service Operations Research (M&SOM) since 1999. We then
Caro, Felipe +2 more
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Consumer-driven e-commerce: A literature review, design framework, and research agenda on last-mile logistics models [PDF]
, 2018 Purpose The purpose of this paper is to re-examine the extant research on last-mile logistics (LML) models and consider LML’s diverse roots in city logistics, home delivery and business-to-consumer distribution, and more recent developments within the e-
Jin, X, Lim, SFWT, Srai, JS
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Omnichannel Management in a B2B context: Concept, research agenda and bibliometric review
International Journal of Industrial Engineering and Management, 2021 The COVID-19 pandemic has driven increases in the provision of services through digital channels, even by more traditional companies. An Omnichannel model of service provision poses new management challenges for companies.
Javier Alonso-Garcia +2 more
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Beyond the Digital Transformation in Omnichannel Transitions: A Scoping Review
European Management Studies, 2023 Purpose: We aim to grasp the various facets of shifts towards omnichannel and identify the gaps uncovered by extant scholarship Design/methodology/approach: The research approach is based on a scoping review to investigate the scope of literature on ...
Joanna Radomska +3 more
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ANALISIS OMNICHANNEL CUSTOMER EXPERIENCE MATURITY DI PT. TELEKOMUNIKASI INDONESIA
Jurnal Manajemen Indonesia, 2017 Customer Experience yang baik mampu meningkatkan kepuasan pelanggan, sehingga membuat pelanggan menjadi setia terhadap penyedia jasa.
Andreas W. Yanuardi +3 more
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Luxury retailers’ entry and expansion strategies in China [PDF]
, 2017 Purpose The purpose of this paper is to examine internationalising luxury fashion retailers’ entry and post-entry expansion strategies in mainland China.
Bai, H, McColl, J, Moore, C
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Telecommunication operator’s transition to the omnichannel architecture
Сучасний стан наукових досліджень та технологій в промисловостіThe subject matter of the article is the omnichannel architecture of information systems of telecom operators, functional requirements for it and the processes of transformation from multichannel to omnichannel architecture. The goal is to elaborate the
Леонід Смідович +2 more
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Onlinehändlerbefragung 2019 : Chancen und Herausforderungen im Vertrieb und Marketing von Schweizer Onlineshops [PDF]
, 2019 Kein Abstract ...
Steigerwald, Antonia, Zumstein, Darius
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